Small Commercial Senior Territory Manager

Liberty Mutual Insurance•Rochester, NY

About The Position

Make an Impact. Build Relationships. Drive Growth. If you thrive on ownership, influence, and results, this is your opportunity to lead. As a Senior Territory Manager, you will take full responsibility for a defined geographic territory, driving profitable growth while building deep, trusted partnerships with independent agents and brokers. This role sits at the center of our commercial strategy and offers the autonomy, visibility, and support to make a meaningful impact. Working across a broad portfolio of commercial products and coverages, you’ll represent Liberty’s full suite of Commercial solutions, extending beyond Small Commercial to include Middle Market, Construction, National, Public Entity, and Energy. You’ll partner with agencies to drive small commercial flow while strategically positioning more complex and specialized solutions for larger, targeted accounts. With a strong balance of field presence and strategic execution, you’ll manage agency relationships end-to-end—from business development and onboarding through renewals, retention, and long-term profitability. Why Work With Us We offer more than a territory—we offer the opportunity to truly own your impact. In this role, you’ll be empowered to make decisions, shape strategy, and build long-term agency partnerships while being supported by a collaborative, experienced internal team that values your expertise and perspective. You’ll work with a diverse commercial product portfolio and a strong Independent Agent network, giving you the opportunity to expand your influence and grow your career. We invest in your success by providing robust tools, actionable insights, and well-aligned programs designed to support growth and innovation. Our culture rewards initiative, sound judgment, and strong relationships, and we believe the best ideas come from those closest to the market. In return, we offer competitive compensation, comprehensive benefits, and clear opportunities for professional growth and advancement.

Requirements

Bachelor`s Degree or equivalent industry experience.
Minimum six years of progressively more responsible insurance sales and management work experience.
Advanced knowledge of company services, products, marketing techniques, insurance contracts, risk funding and rating plans, and industry trends.
Proven track record of revenue growth and sales success in a prior role.
Proven success in developing and building partnerships, decision making and problem solving.
Advanced knowledge of the business including production management, claims, loss prevention, underwriting, administration, sales operations and agency business operations.
Highly effective written and oral communication skills, including presentation, persuasion, timing, tact and negotiation skills.
High degree of customer focus, interpersonal relationship skills and problem solving.
Advanced analytical thinking, business analytics and business development skills.
Strong time management and team orientation skills.
Well versed understanding of marketing principles.
Must be licensed by the state if required.
Ability to travel daily with occasional overnight travel.
Appropriate driving record required to operate a company vehicle.

Responsibilities

Owning and managing an assigned territory, driving profitable premium growth and achieving financial and operational goals.
Building and sustaining strong, in-person agency partnerships across a diverse and established agency network within the territory.
Representing and positioning Liberty’s full commercial product portfolio, including Small Commercial, Middle Market, Construction, National, Public Entity, and Energy solutions.
Developing and executing territory and agency strategies aligned to underwriting appetite, product strategy, and business priorities.
Driving commercial new business growth while managing the full pipeline from prospecting through renewal across multiple underwriting segments.
Monitoring and optimizing book performance by proactively managing mix, quality, profitability, and retention.
Collaborating closely with underwriting, product, claims, risk control, and Personal or Business Lines partners to identify opportunities, solve problems, and deliver a consistent agency experience.
Leveraging data, tools, and marketing and development programs while providing leadership, mentorship, and ideas for continuous improvement.