Site Merchandiser

Ruggable•Los Angeles, CA

64d•$100,000 - $110,000

About The Position

Ruggable is looking for a strategic, data-savvy Digital Site Merchandiser to manage the onsite merchandising experience across our eCommerce storefront. In this role, you'll be responsible for driving conversion, optimizing category performance, and creating compelling product storytelling through curated collections, site placement, and content alignment. This is an opportunity to shape the customer journey from browse to buy - using data, intuition, and collaboration to ensure the right products are in the right place at the right time. You'll work closely with Tech, Marketing, Creative, and Merchandising teams to create a best-in-class, seamless shopping experience.

Requirements

5-7 years of experience in digital or eCommerce merchandising, ideally with a consumer product brand or multi-category retailer
Strong understanding of online customer behavior, site UX principles, and eCommerce KPIs
Experience with merchandising tools such as Shopify, Contentful, Constructor, or equivalent CMS/PIM systems
Comfortable working within data platforms like Heap, Looker, Google Analytics in order to analyze and act on data
Strong eye for visual storytelling and product presentation, with attention to detail in execution
Excellent organizational, project management, and communication skills - able to drive timelines and coordinate cross-functionally
Ability to think both strategically and tactically, balancing short-term priorities with long-term merchandising goals

Nice To Haves

Background in home, lifestyle, or fashion brands
Working knowledge of SEO strategy
Familiarity with A/B testing tools (Optimizely, Ninetailed)

Responsibilities

Own and execute site merchandising strategy across homepage, category pages, product grids, and landing pages
Use performance data and customer insights to optimize product placement, category hierarchy, filters, and sort order
Plan and implement seasonal refreshes, promotional strategies, and curated product collections
Partner with Marketing and Creative to ensure campaign content, product launches, and promotional messaging are accurately and compellingly represented on-site
Coordinate site updates to align with campaign calendars, key launches, and merchandising priorities
Monitor daily site metrics (conversion rate, bounce rate, click-through rate, sell-through, etc.) to identify opportunities for improvement
Run A/B tests and partner with Tech teams to validate and implement site changes that improve customer engagement and sales performance
Work closely with Site Operations to ensure accurate attribution, taxonomy alignment, and product setup to support merchandising strategies
Partner with Inventory Planning to understand product availability, sell-through, and lifecycle to inform site placements and promotions
Analyze and report on category and product-level performance to guide future merchandising decisions
Recommend assortment or visual updates based on inventory, trends, and customer behavior