The Graphic Designer develops and designs complex, multimedia visual communications, often under tight deadlines. These may include materials for conferences/events, internal marketing materials, brochures, publications, and web page designs. The individual is responsible for visual concepts that meet customer needs and prepares designs for print, web, or multimedia products, specifying production techniques and materials. Key responsibilities include selecting fonts, creating title hierarchies, following style manuals or corporate standards, creating layouts, and editing illustrations and photographs.