SEO Strategist

Verizon Communications • Basking Ridge, NJ

404d • $89,000 - $166,000 • Remote

About The Position

The SEO Strategist at Verizon will play a crucial role in optimizing site experiences for the consumer home internet business. This position involves developing and executing comprehensive SEO strategies, collaborating with various teams to enhance website performance, and leveraging data to drive decision-making. The ideal candidate will be a data-driven marketer with a strong understanding of SEO principles and practices, aiming to improve the digital presence of Verizon's offerings.

Requirements

• Bachelor's degree or four or more years of work experience.
• Four or more years of relevant experience required, demonstrated through work experience and/or military experience.
• Experience creating, presenting, and managing multiple SEO data and analysis projects at once.
• Experience with SEO tools including Google Sheets, Google Search Console, Adobe Analytics (Omniture), Looker Studio (Google Data Studio), SEMRush, SimilarWebPro, Ahrefs, Botify, and Screaming Frog.
• Experience communicating the value Search, Branding, Content, and IA have on KPIs and business drivers.
• Experience in measurement of both organic and paid search data.

Nice To Haves

• Marketing/agency/consultative services experience in SEO.
• Strong written and verbal communication skills, including email, presentations, and slide decks.

Responsibilities

• Supporting cohesive, compelling SEO strategies that guide the development & content processes.
• Providing actionable insights for site improvement based on data and competitive gap analysis.
• Measuring and reporting out on the effectiveness of organic and marketing strategies and performance.
• Performing keyword research and on-page optimizations for key marketing landing pages, articles, and ecommerce pages.
• Communicating strategic visions to internal stakeholders and partnering across business units, including merchandising, design, development, and IT teams.
• Managing product and project launches across the organization, including creating tickets, performing QAs, and keeping track of several fast moving pieces.
• Establishing and promoting SEO guidelines, best practices, and standards across business units.
• Maintaining expert level understanding of latest industry trends, guidelines, and algorithm changes.

Benefits

• Health insurance
• 401(k)
• Tuition reimbursement
• Paid time off
• Adoption assistance
• Parental leave

What This Job Offers

• Job Type: Part-time
• Career Level: Senior
• Industry: Telecommunications
• Education Level: Bachelor's degree
• Number of Employees: 10,001+ employees