SEO Director - Charlotte, NC

Market My Market•Charlotte, NC

57d•$105,000 - $110,000•Onsite

About The Position

The SEO Director will oversee strategic and operational aspects of the SEO team, ensuring efficiency, quality, and impactful client outcomes. They will lead key initiatives, mentor team members, and drive innovation in technical and content SEO to support business growth. The person in this role is required to work out of Market My Market's brand-new Charlotte, NC office in the South End neighborhood.

Responsibilities

Oversee team efficiency and ensure project timelines are met.
Create team KPIs and hold teammates accountable to them.
Develop systems to enhance team scalability and manage larger workloads.
Provide mentorship and career development opportunities to SEO team members.
Responsible for the success and maintenance of high standards of 2-3 SEO Managers and their direct reports.
Ensure deliverables align with client-specific goals and quality standards.
Track performance metrics, including keyword rankings, organic traffic, and lead generation, across all accounts managed by SEO teammates.
Address client feedback and implement strategies to improve satisfaction and retention.
Develop and execute strategies for enterprise-level projects such as website migrations, Core Web Vitals optimization, and international SEO.
Optimize on-site elements and execute off-site strategies to enhance organic performance.
Lead technical SEO efforts, including audits, issue resolution, and tool integration.
Monitor and analyze KPIs such as keyword rankings, domain authority, and client NPS (Net Promoter Score).
Review and approve client reports to ensure accuracy and actionable insights.
Optimize organic acquisition costs by improving the ROI of SEO efforts.
Drive the adoption of innovative tools, strategies, and testing frameworks within the team.
Launch and grow SEO efforts in new markets while adhering to local best practices.
Enhance brand visibility through thought leadership initiatives such as webinars and case studies.