About The Position

Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world. As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures.

Requirements

  • Expert-level proficiency with 5+ years experience in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Audition)
  • Deep hands-on experience with AI-powered video editors (Google Veo 3, Runway, Pika, Synthesia, etc.)
  • Strong understanding of performance marketing creative — especially for short-form, social-first video ads
  • Ability to produce videos across multiple formats, languages, and regions at high velocity
  • Self-driven and motivated to constantly explore, learn, and experiment with emerging tech
  • Strong creative instincts backed by data-driven iteration and A/B testing
  • Skilled at storytelling through motion, audio, and design, with sharp attention to detail
  • Comfortable collaborating with stakeholders across growth, brand, affiliate, and regional teams
  • Thrives in a fast-paced, global remote environment
  • Passion for crypto, Web3, and the future of finance — with a drive to help accelerate global adoption

Nice To Haves

  • Experience with 3D and motion graphics (Cinema 4D, Blender, Unreal)
  • Experience with CTV and long-form ad creative
  • Familiarity with sound design, voiceover AI, and localization workflows
  • Experience working on affiliate and partner-driven performance campaigns

Responsibilities

  • Develop, edit, and produce 35+ performance marketing videos monthly, tailored to specific platforms, audiences, and languages
  • Collaborate with Growth Marketing, Affiliate, Brand, and Regional Marketing teams to ideate and execute localized campaigns
  • Own the end-to-end video production pipeline — from concept to post-production — leveraging both Adobe Creative Suite and the latest AI-powered video tools
  • Ensure brand consistency and compliance across all regions and platforms
  • Continuously test and optimize video creative based on data-driven performance insights
  • Build scalable video templates and workflows to support rapid localization and high-volume production
  • Stay ahead of the curve on AI editing advancements, generative tools, and creative best practices
  • Act as a trailblazer within the team: eagerly learn and master new AI video technologies before anyone else, show what’s possible, and train others on tools and workflows they didn’t even know existed
  • Additional duties and responsibilities as assigned
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