Senior Vice President, Head of ReedPop

RX • Norwalk, CT

32d

About The Position

We are seeking a Senior Vice President, Head of ReedPop, to serve as the strategic architect and executive leader of this dynamic division. This role requires a high-level general manager capable of driving comprehensive business strategy, robust financial performance and organizational evolution. The successful candidate will be a seasoned P&L owner who combines visionary leadership with operational rigor to expand margins and achieve aggressive revenue targets. Beyond commercial success, this leader must be a catalyst for culture transformation – someone who can reshape organizational dynamics, foster inclusivity and build a high-performance team environment. You will align creative ambition with commercial discipline, ensuring our brands remain vital to the communities we serve while delivering sustainable growth. The ReedPop leader will report to the President of RX Americas and is the senior executive fully accountable for the strategic direction, financial health and workforce culture of the ReedPop Division.

Requirements

• Proven track record of creating and executing long-term value creation strategies with full P&L accountability, with a focus on profitability and margin growth. Strong financial acumen and cost management skills are essential.
• Demonstrated ability to lead organizational and cultural transformation in complex environments, preferably in live events, media, entertainment, or consumer brands. Proven success in top management roles requiring strategic vision and operational oversight.
• Ability to identify opportunities and remove barriers, successfully navigating a highly matrixed global environment to improve productivity and performance.
• Straightforward communicator who brings clarity and consistency to influence stakeholders at all levels, from internal teams to C-suite executives. A responsible risk-taker willing to make bold moves to drive growth.
• Significant experience leading culture change, employee engagement, and organizational restructuring. Strong go-to-market experience with a history of delivering commercial success.
• Strong track record in and appreciation of fan culture, pop culture trends, customer journeys, and community development.

Responsibilities

• Portfolio Management: Define and execute a compelling, financially robust 3-year strategy for the ReedPop portfolio. Align cross-functional teams around high-level business goals and instill a rigorous go-to-market discipline. Manage the full P&L with a focus on margin expansion and profitability. Balance short-term execution with long-term value creation to ensure sustainable commercial health. Lead with a growth mindset, identifying opportunities to innovate business models and digital platforms to drive new revenue streams and enhance digital engagement. Drive efficiency, consistency, and agility across the portfolio, leveraging trade show fundamentals and logistical precision while remaining responsive to market shifts. Strengthen brand equity by representing ReedPop at executive-level forums and negotiations. Establish high-trust, strategic relationships with major entertainment studios, licensors, talent agencies, and media partners. Drive customer proximity by embedding advanced sales management practices and fostering deep relationships with key commercial clients.
• Culture Transformation: Revisit and restructure the organization to effectively deliver on the 3-year strategic plan. Build a structure that supports agility and performance. Lead a significant culture transformation, cultivating a psychologically safe, inclusive, and performance-driven environment. Drive employee engagement and a strong sense of belonging. Inspire cross-functional teams with clarity and decisiveness. Balance empathetic leadership with accountability, ensuring team members feel empowered to perform at their best. Lead by example as a top executive, establishing clear goals, expectations, and a shared sense of purpose. Actively mentor future leaders and build a pipeline for succession. Foster a culture rooted in candid, data-driven feedback that supports continuous talent growth.
• Customer Engagement: Maintain deep connections to fan communities, ensuring experiences evolve based on genuine audience insights. Champion a fan-centric approach across the portfolio, ensuring every activation reflects the passion and diversity of our audience while identifying monetization opportunities. Collaborate with global marketing and corporate strategy teams to map and improve the fan journey before, during, and after events, utilizing data-driven analytics. Propose and execute a comprehensive fan monetization strategy for the next three years, working in tandem with the RX pricing team. Revisit and refine the value proposition of our brands to exponentially increase fan engagement and participation.

Benefits

• We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
• Comprehensive, multi-carrier program for medical, dental and vision benefits
• 401(k) with match and an Employee Share Purchase Plan
• Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
• Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
• Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
• Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
• In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed