Senior Specialist, Demand Generation Content
This job is no longer available
There are still lots of open positions. Let's find the one that's right for you.
About The Position
At SHRM, we are committed to driving growth and engagement across all audience segments. As a Demand Generation Content Sr. Specialist, you will collaborate with cross-functional teams, including marketing, sales, and revenue operations, to develop and execute highly targeted, data-driven campaigns. This role is responsible for leveraging marketing automation, data analytics, and advanced strategies to drive brand awareness, generate high-quality leads, and accelerate pipeline progression. You will also focus on optimizing campaign performance through A/B testing, segmentation, and multi-channel outreach, ensuring alignment between marketing initiatives and sales goals to maximize ROI and business growth. Strong analytical and project management skills are key to identifying opportunities for continuous improvement and ensuring the successful execution of strategies.
