Senior Small Business Deposit Product Manager

First Horizon Bank • Orlando, FL

8d • Onsite

About The Position

The Senior Small Business Deposit Product Manager sets the strategic direction
for the small business deposit portfolio.  This leader drives comprehensive
market analysis and business case development to inform product strategy,
obtains and acts upon the voice of our clients, establishes the product roadmap,
and guides end-to-end development of capabilities and enhancements. Full
ownership of product performance is expected, including financials/P&L, risk and
compliance, client experience, operational readiness, and reporting.

Requirements

• Bachelor’s degree required; advanced degree (e.g., MBA) preferred or equivalent combination of education and experience.
• 5–8+ years of experience in deposit product management/strategy, pricing, or related roles within banking; 3+ years managing small business deposit products.
• Strong analytical skills; proficiency with Excel and data visualization tools (e.g., Tableau/Power BI); SQL experience is a plus.
• Excellent communication, executive presence, and influence skills; ability to present to senior leadership and align diverse stakeholders.

Responsibilities

• Define the strategy, goals, and OKRs for the small business deposit portfolio, optimizing growth, profitability, mix, and cost of funds in alignment with enterprise priorities and risk appetite.
• Conduct market analysis and develop business cases for new products, features, fee structures and enhancements by establishing a multi-year roadmap informed by the voice of our clients, competitive dynamics, and regulatory changes.
• Design and optimize end-to-end journeys with Marketing, Distribution, and Digital to improve conversion and engagement.
• Lead competitive benchmarking to assess product and pricing competitiveness.
• Develop and deliver executive dashboards and management reporting; analyze product trends and recommend actions.
• Recommend enhancements, consolidation, or rationalization of existing products based on client feedback, performance, profitability, and competitive positioning
• Stay current on regulations affecting deposit products while ensuring strong controls, testing, and issue management across the product lifecycle while coordinating required changes with Compliance, Legal, and Operations.
• Lead development and revisions to marketing materials, training content, internal and external communications, and product documentation.
• Performs all other duties as assigned.

Benefits

• Medical with wellness incentives, dental, and vision
• HSA with company match
• Maternity and parental leave
• Tuition reimbursement
• Mentor program
• 401(k) with 6% match
• More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level