Senior Shopper Marketing Specialist

Sprouts Farmers Market•Phoenix, AZ

10d

About The Position

The Shopper Marketing Senior Specialist will play a key role in the planning, development and project management for all Shopper Marketing efforts at Sprouts. This position will lead the measurement, analysis, and strategic practices for shopper marketing and retail media campaigns. Including assisting in the development and set up of key operational processes that enable the ongoing efforts of our measurement capabilities, contributing to the overall financial health of the Sprouts business. While this role will primarily own key elements of our campaign measurement and optimization practices, this individual will also lean in where possible to assist in continuing to strengthen and align with internal stakeholders across Marketing and Merchandising. This individual will also have the opportunity to hone their strategic skill sets (ex. assisting in yearly planning) bridging ideas to executions, all while maintaining a highly organized and detailed approach. They will gain an understanding of the multi-faceted areas in Sales & Marketing that are required to support a leading, national grocery company. This is an excellent opportunity to contribute to the organization while gaining hands-on experience working with cross-functional teams, agency partners and vendors.

Requirements

Bachelor’s degree in Marketing or Business or closely related field.
5+ years experience in a marketing-related role either internally at a company or at an advertising agency, with experience in media measurement and/or analytics.
Exceptional critical thinking, problem-solving skills, and communication skills (both written and verbal).
A clear ability to connect the dots and proactively provide solutions and opportunities outside of the “usual”.
Inquisitive mindset and a willingness to step beyond the comfort zone and establish (not just work within) best-in-class standards.
Excellent relationship-building skills and a natural like of people.
A proficiency and technical ability in using computer and software systems including MS Office Suite, project management software, GA4 and PowerBI is a plus.
Develop dynamic dashboards and visualizations using charts and pivot tables to track and communicate key performance metrics
Optimize processes by creating, maintaining, and documenting scalable, user‑friendly spreadsheet tools.
History with working against clear KPIs and success metrics.
Resourceful and self-motivated approach to work, with an interest in learning and growing.
Collaborative, team-player with strong organizational skills and attention to detail.

Responsibilities

Own the measurement development, execution, and analysis of Shopper Marketing and Retail Media programs that seek to drive awareness, trial, and conversion for our vendors, driving traffic and growing baskets for Sprouts.
Leverage analytics and performance metrics to develop recommendations and optimization strategies for internal teams and vendors.
Develop key relationships and in some cases act as the liaison between Sprouts’ vendors, internal marketing team members and merchandise team members.
Support our efforts with marketing’s annual vendor planning process and key meetings with internal stakeholders.
Development of Best-in-Class and breakthrough measurement solutions, leveraging customer insights.
Understand, maintain and communicate strict timelines while working with cross-functional teams.
Assist in the management of agency partners.
Assist in the management of our internal Shopper Marketing portal as well as our marketing team project management system.

Benefits

Competitive pay
Sick time plan that you can use to support you or your immediate families health
Vacation accrual plan
Opportunities for career growth
15% discount for you and one other family member in your household on all purchases made at Sprouts
Flexible schedules
Employee Assistance Program (EAP)
401(K) Retirement savings plan with a generous company match
Company paid life insurance
Contests and appreciation events throughout the year full of prizes, food and fun!
Bonus based on company and/or individual performance
Affordable benefit coverage, including medical, dental and vision
Health Savings Account with company match
Pre-tax Flexible Spending Accounts for healthcare and dependent care
Company paid short-term disability coverage
Paid parental leave for both mothers and fathers
Paid holidays
Get Paid Every Day!
Sprouts Farmers Market offers DailyPay - if you’re hired as an eligible employee, you’ll be able to transfer the money you’ve already earned at no extra cost, and get it the next business day, for free. We offer DailyPay so you don’t have to wait for payday to access the money you’ve already worked for. With DailyPay, you can see how much you’ve made every day and you can transfer your money any time before payday.
You can learn more by visiting https://www.dailypay.com/partners/sprouts-farmers-market/.