Senior SEO & AEO Manager

Checkr•San Francisco, CO

2d•$123,000 - $172,000•Hybrid

About The Position

Checkr is hiring a Senior SEO & AEO Manager to architect and scale our next chapter of organic growth across new and legacy search environments. As AI reshapes discovery, we’re investing in the systems, data, and technical foundations that future-proof how buyers find and evaluate Checkr. This role reports to the Website & SEO Manager and will own our B2B AI search strategy, while supporting SEO & AEO strategy across Checkr’s full suite of products and brands. You’ll own, design, and execute our technical SEO strategy—spanning log file analytics, crawl/index management, structured data strategy, and AI-driven automation. The ideal candidate is a technical SEO leader with deep B2B growth experience and hands-on AEO/LLM expertise. You’ll evolve a high-performing search motion, bringing AI/AEO rigor to unlock the next stage of growth.

Requirements

Technical SEO depth: Comfortable moving from log insights to migration and architecture improvements.
B2B growth focus: You prioritize SEO/AEO projects by revenue impact and build journeys that convert B2B buyers.
AI fluency: Strong prompting/LLM understanding; you know how to structure clear prompts for advanced workflows and understand how to influence answer engine results.
Data-driven: Proficient with GA4 & Search Console with a working understanding of BI tools (e.g., Looker); SQL/Python is a plus.
Performance instincts: You understand website speed and performance metrics and partner well with designers, developers, and engineers.
Operator mindset: You build systems (dashboards, alerts, QA tools) that optimize workflows and help your programs scale efficiently.
Trusted collaborator: Effective communicator who partners with marketing, product, and operations stakeholders; comfortable leading cross-functional projects and initiatives.
Always improving: You automate the repeatable, prioritize critical initiatives, and raise the bar for best SEO/AEO practices.

Responsibilities

Crawl & log file analysis — Track and interpret bot behavior (Google, ChatGPT, etc.) via server logs to surface crawl inefficiencies, and prioritize opportunities to drive business impact.
Indexation & site structure — Engineer site architecture, canonicalization, XML sitemaps, and robots directives to maximize crawlability and indexing across search engines.
Schema & structured data — Design, deploy, and validate schema markup (FAQ, Product, Article, etc.) to increase rich result and AEO discoverability.
Performance optimization engineering — Partner with development to improve page speed, Core Web Vitals, mobile usability, and domain-level technical settings to lift UX and SEO/AEO outcomes.
Automation & technical tool builder — Develop automated workflows and tools (e.g., AirOps, custom GPTs/agents) to scale audits, QA, topic monitoring, and performance insights.
Cross-functional technical partner — Collaborate with engineering, content, and product to embed SEO/AEO standards into roadmaps, releases, and web page QA.
Community & platform optimization support — Advise on off-site channels (e.g., Reddit) for content structure, metadata, and link strategy to reinforce visibility and authority.

Benefits

Opportunity to work with the latest AI and machine learning technologies in a dynamic and innovative environment.
A fast-paced and collaborative environment
Learning and development allowance
Competitive cash and equity compensation and opportunity for advancement
100% medical, dental, and vision coverage
Up to $25K reimbursement for fertility, adoption, and parental planning services
Flexible PTO policy
Monthly wellness stipend
Lunch four times a week
A commuter stipend
An abundance of snacks and beverages
A relocation stipend may be available for those willing to relocate to a Checkr hub location.