Senior Sales Enablement Manager - Content Cloud

OpenText-posted 3 months ago
Full-time • Senior
Broomfield, CO
5,001-10,000 employees
Publishing Industries
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The Senior Sales Enablement Manager - Content Cloud is an individual contributor role that owns the development and execution of enablement programs designed to drive seller productivity. This role focuses on product technology sales enablement for the OpenText Content Cloud organization, ensuring sales teams are equipped with the tools, knowledge, and strategies to succeed. You will lead the sales enablement strategy, manage learning plans, leverage creative enablement approaches, and act as a key bridge between sales and marketing to deliver measurable outcomes. The ideal candidate is innovative, detail-oriented, and passionate about empowering sales teams through experiential and interactive learning methodologies with a singular focus on enabling revenue growth.

  • Design, implement, and own sales enablement strategy and programs aligned with defined KPIs to drive revenue growth.
  • Focus on product technology enablement, including training on new releases, go-to-market strategies, and sales plays.
  • Build and maintain comprehensive learning plans, including on-demand courses, to articulate product technologies, position solutions, and address competitive challenges.
  • Leverage experiential and virtual learning best practices to create engaging, interactive training content.
  • Design, develop, deliver and maintain enablement materials such as sales playbooks, fundamental courses, new product release insights and sales tool kits encompassing prospecting, objection-handling and close approaches.
  • Use a value-based messaging and selling narrative to create effective sales enablement content to position and sell our solutions.
  • Incorporate creative approaches and experiential learning methods to improve sales team knowledge retention and skill application.
  • Maintain learning plans within the Learning Management System (LMS) to ensure accessibility and ease of use for the sales team.
  • Track and analyze the effectiveness of sales enablement programs using key performance indicators (KPIs). Provide data-backed recommendations for continuous improvement of sales enablement initiatives.
  • Act as a bridge between sales and marketing teams to ensure alignment on messaging and priorities.
  • Engage cross-functional teams, including product management, product marketing and field sales stakeholders, to gather feedback and refine enablement initiatives.
  • Foster a culture of collaboration and continuous improvement working within the cross functional virtual team.
  • 7+ years of experience in sales enablement, product marketing, or a related field.
  • Proven experience designing and implementing successful sales enablement programs as an individual contributor.
  • Strong project management skills with the ability to manage multiple priorities simultaneously.
  • Strong proficiency in managing LMS platforms and reporting tools.
  • Exceptional communication, presentation, and storytelling skills.
  • Expertise in designing interactive, on-demand learning experiences.
  • Experience with AI sales enablement tools.
  • Analytical mindset with experience tracking KPIs and deriving actionable insights.
  • Creative thinker with a passion for driving engagement through innovative enablement strategies.
  • A passion for empowering sales teams to excel in a competitive marketplace.
  • A collaborative and flexible mindset, with the ability to thrive in cross-functional environments.
  • Commitment to continuous learning and process improvement.
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