Senior Public Relations Coordinator

Williams-Sonoma • San Francisco, CA

76d • $59,000 - $69,300

About The Position

The PR, Partnerships & Brand Marketing team is responsible for the development and execution of key PR strategies, enhancing brand awareness outside of Pottery Barn's owned and operated channels, and the execution and management of brand product collaborations including sourcing and securing partners, handling negotiations and contracts, and managing external partner relationships, and oversees PR and marketing programming. The PR, Partnerships & Brand Marketing Sr. Coordinator will work closely with the team to support the execution of PR and Brand Marketing programming, and to ensure that the brand fulfills all obligations of our partnerships.

Requirements

• Minimum of 2+ years experience in consumer public relations in either agency or in-house teams; preferable within the retail sector
• Consumer media relations skills (including experience pitching media)
• Results-focused approach
• Ability to handle multiple projects simultaneously, adapt quickly to new requests
• Independent, self-sufficient work ethic with ability to initiate work and projects with minimal direction
• Project Management with exceptional initiative and follow-through skills
• Creative, strategic and analytical thinking
• Comfort working in environment with executive leadership
• Maintain confidentiality and professionalism with external partners
• Motivated, creative self-starter who is highly organized and demonstrates relentless attention to detail, time management and prioritization skills
• Strong work ethic, intellectual curiosity, and commitment to continuous improvement
• Excellent verbal and written communication skills
• Ability to thrive in a cross-functional, team-based environment
• Ability to travel as needed for media, events and partnership programming requirements
• Eagerness to learn
• Bachelor's degree in journalism, communications, or public relations a plus
• Knowledge of home furnishings and interior design a plus
• A skilled user of Microsoft Office including Word, Outlook, Excel and PowerPoint
• Experience with Cision and/or other proprietary media contact software

Responsibilities

• Develop press releases, media kits and other PR materials to support product launches, brand initiatives and seasonal campaigns
• Maintain close relationships with key media contacts and ensure prominent brand coverage
• Create targeted media lists for pitches and new initiatives
• Partner with merchandising and product development leads to confirm product information on upcoming seasonal launches
• Manage media communication for requests for product samples; coordinate shipping of product samples to publications and the return of products
• Respond to incoming photo and product requests, interview requests, partnership opportunities, and product submission requests; provide editors with credit sheets for product placements
• Track media coverage, analyze PR performance and provide reporting to help inform insights and recommendations
• Maintain database of all coverage secured and generate weekly, quarterly and year-end results and recap reports
• Manage and maintain relationships with celebrity & brand partners as applicable for design collaboration and room makeover partnerships including tactical programming execution which may include responsibility to travel to location(s)
• Serve as a support for brand partnerships and collaborations, including responsibility to travel to support brand partners as needed
• Assist with collaboration and partnership research and outreach
• Support the fulfillment of marketing programming on external partners' channels
• Manage and execute product order and delivery logistics with merchandising, inventory, and vendor partners to fulfill partner contractual commitments
• Maintain organization of partnership documents and templates
• Submit and track monthly invoices and budget tracking tools, and manage vendor set-up

Benefits

• A generous discount on all Williams Sonoma Inc. brands through multiple shopping channels
• A 401(k) plan and other investment opportunities
• Paid vacations, holidays and other time-off programs
• Health benefits, including health, dental and vision insurance; health and dependent care tax-free spending accounts; medical, family and bereavement leave; same-sex domestic partner benefits; short- and long-term disability programs; life and travel insurance; an employee assistance program
• Tax-free commuter benefits
• A wellness program that supports your physical, financial and emotional health
• In-person and online learning opportunities through WSI University
• Cross-brand and cross-function career opportunities
• Location specific sample sales
• A business casual work environment
• San Francisco based bike share program
• Time off to volunteer
• Matching donations to qualifying nonprofit organizations
• Company-sponsored community involvement
• Various discounts on local businesses

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Furniture, Home Furnishings, Electronics, and Appliance Retailers
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees