Senior Programmatic Trader

Dotdash Meredith•New York, NY

2d•$115,000 - $140,000•Hybrid

About The Position

We are seeking a highly motivated and detail oriented Senior Programmatic Trader to join the team. This candidate will play a critical role in the D/Cipher team, responsible for campaign management across industry leading platforms, with our proprietary intent targeting tool D/Cipher. The ideal candidate will have a strong background in programmatic and be confident in optimizing towards both performance and branding KPIs.

Requirements

5+ years of experience trading programmatic campaigns
3+ years of experience of optimizing towards CPA & ROAS KPIs
Demonstrated mathematical and analytical skills with the ability to communicate and present across a broad range of audiences
Systematic approach to problem solving with affinity for proactive and real time troubleshooting

Nice To Haves

Previous experience managing political campaigns is preferred but not essential
Experience and certifications across our preferred DSP’s (AdTheorent, Amazon and The Trade Desk)
Experience working with internal commercial departments to holistically grow partnerships through performance, communication and strategic recommendations
A can-do attitude to provide energy, drive and enthusiasm

Responsibilities

Campaign Management Manage a portfolio of clients and ensure that they are performing towards KPI’s and pacing consistently to goal throughout the campaign
Manage campaigns confidently across industry leading trading platforms
Manage political campaigns in the buildup to the midterms
Innovate and find new ways to improve campaign performance
Data Analysis Utilize DSP and client reporting to identify opportunities to improve campaign performance
Adjust DSP parameters including bids, frequency, recency, and bid multipliers in accordance with data to improve outcomes on campaigns
Maintain a track of discrepancies, using both DSP & client reporting, along with reporting available in Tableau
Collaboration and Communication Work with the team to follow existing best practices, and make recommendations for new best practices on campaigns
Work with DSP partners to troubleshoot issues on campaigns as they arise
Maintain clear, consistent lines of communication with the commercial team on campaign performance

Benefits

medical
dental
vision
prescription drug coverage
unlimited paid time off (PTO)
adoption or surrogate assistance
donation matching
tuition reimbursement
basic life insurance
basic accidental death & dismemberment
supplemental life insurance
supplemental accident insurance
commuter benefits
short term and long term disability
health savings and flexible spending accounts
family care benefits
a generous 401K savings plan with a company match program
10-12 paid holidays annually
generous paid parental leave (birthing and non-birthing parents)
voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance