Senior Programmatic Trader

Dotdash Meredith • New York, NY

78d • $120,000 - $140,000 • Hybrid

About The Position

We are seeking a highly motivated and detail orientated Senior Programmatic Trader to join the team. This candidate will play a critical role in the D/Cipher team, responsible for campaign management across industry leading platforms, with our proprietary intent targeting tool D/Cipher. The ideal candidate will have a strong background in programmatic and be confident in optimizing towards both performance and branding KPIs. This is a hybrid role with three days per week onsite at our NY office.

Requirements

• 5+ years of experience trading programmatic campaigns
• 3+ years of experience of optimizing towards CPA & ROAS KPIs
• Experience and certifications across industry leading DSP's, with experience in either The Trade Desk, Amazon and Adtheorent essential
• Experience working with internal commercial departments to holistically grow partnerships through performance, communication and strategic recommendations
• Demonstrated mathematical and analytical skills with the ability to communicate and present across a broad range of audiences
• Systematic approach to problem solving with affinity for proactive and real time troubleshooting
• A can-do attitude to provide energy, drive and enthusiasm

Responsibilities

• Manage a portfolio of clients and ensure that they are performing towards KPI's and pacing consistently to goal throughout the campaign
• Manage campaigns confidently across industry leading trading platforms
• Innovate and find new ways to improve campaign performance
• Utilize DSP and client reporting to identify opportunities to improve campaign performance
• Adjust DSP parameters including bids, frequency, recency, and bid multipliers in accordance with data to improve outcomes on campaigns
• Maintain a track of discrepancies, using both DSP & client reporting, along with reporting available in Tableau
• Work with the team to follow existing best practices, and make recommendations for new best practices on campaigns
• Work with DSP partners to troubleshoot issues on campaigns as they arise
• Maintain clear, consistent lines of communication with the commercial team on campaign performance

Benefits

• Medical, dental, vision, prescription drug coverage
• Unlimited paid time off (PTO)
• Adoption or surrogate assistance
• Donation matching
• Tuition reimbursement
• Basic life insurance
• Basic accidental death & dismemberment
• Supplemental life insurance
• Supplemental accident insurance
• Commuter benefits
• Short term and long term disability
• Health savings and flexible spending accounts
• Family care benefits
• Generous 401K savings plan with a company match program
• 10-12 paid holidays annually
• Generous paid parental leave (birthing and non-birthing parents)
• Voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Publishing Industries
• Number of Employees: 1,001-5,000 employees