Senior Product Marketing Manager, Growth

AfterShipSeattle, WA
110d

About The Position

AfterShip, a Great Place to Work Certified company, is transforming the global eCommerce landscape. Our mission is to empower retailers to create the world’s best online shopping experiences, from post-purchase and beyond. We’ve powered more than 8 billion shipments for over 20,000 leading brands including Samsung, Gymshark, Mejuri, and TOMS. Our AI-driven post-purchase solutions span shipment tracking, returns management, personalized product discovery, and delivery predictions with industry-leading accuracy. Backed by a $66M Series B and over a decade of innovation, we’re accelerating growth and defining the future of the post-purchase experience. With 450+ team members across the globe, we’re building a diverse, collaborative culture that encourages agility, ownership, and impact.

Requirements

  • 5+ years of experience in marketing, ideally with 3+ years in a growth-oriented role.
  • Experience with both PLG and sales-led GTM models.
  • Strategic thinker with a growth mindset: you see the full funnel and know how to influence each stage.
  • Data-driven decision maker: you use data to prioritize, validate, and iterate quickly.
  • Strong product marketing foundation: you’re skilled at positioning, messaging, and translating product value into customer outcomes.
  • Experimentation-first operator: you thrive in testing, learning, and scaling what works.
  • Collaborative partner: you can rally product, design, and GTM teams around shared growth goals.
  • Outcome-oriented: you focus on measurable impact and know how to balance quick wins with long-term bets.

Responsibilities

  • Define and track growth goals across the customer journey (acquisition, activation, conversion, retention, churn), building dashboards and reporting insights to leadership.
  • Run experiments and optimize the funnel with Product Growth: A/B testing messaging, onboarding, pricing, and UX to reduce friction and improve conversion and retention.
  • Craft positioning and messaging that clearly communicates product value to target segments and supports adoption and engagement across lifecycle stages.
  • Drive acquisition and retention programs by shaping organic channels (SEO, lifecycle, website), campaigns, and in-product communications (email, push, in-app).
  • Influence monetization strategy by contributing to pricing, packaging, promotions, and identifying upsell and expansion opportunities, ensuring efforts are sustainable (CAC, LTV, payback).
  • Identify high-leverage opportunities through PMM’s market research, competitive analysis, and customer segmentation, turning insights into actionable growth plays.
  • Collaborate cross-functionally with design, content, success, and marketing ops to build growth assets, ensure accurate tracking, and capture user feedback loops.
  • Support product launches with a growth lens, planning rollout, messaging, and experiments to accelerate adoption and revenue impact.

Benefits

  • Competitive compensation
  • Remote-first/hybrid-flexible work setups
  • Healthcare coverage offered from day 1
  • Retirement plans including company match
  • Annual learning & wellness benefit
  • Monthly book perk
  • Career progression & professional development
  • In-office lunch and commuter benefits for those located in our hub locations
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