SAE Industry Technologies Consortia (ITC), Performance Review Institute (PRI) and SAE International (SAE), deliver shared solutions to industry's common challenges. Join us and create a higher standard for a better world. The Senior Product Manager is responsible for driving the strategic vision, development, and lifecycle management of innovative information, digital, and SaaS products that serve mobility and related industries. This role requires a strong understanding of market dynamics, technology trends, content delivery formats, and user experience design. Acting as the voice of the customer and users, the Senior Product Manager partners with cross-functional teams to create annual product plans, define product roadmaps, lead go-to-market strategies, and ensure successful execution of features and services that address business opportunities and customer needs. The position plays a critical leadership role in product positioning, market analysis, pricing, and revenue forecasting while mentoring junior product managers in best practices and strategic thinking. By balancing customer satisfaction, quality, and business goals, the Senior Product Manager ensures long-term growth and success across the product portfolio. Essential Functions The Senior Product Manager will apply a strong understanding of markets, mobility technology, content delivery formats and instructional design or the process of software engineering and UI design. Ensures that the voice of the customer, user and professions drive the product visioning, creation, and management process. Contributes to product positioning, messaging, introduction, maintenance, and/or obsolescence of features, media or delivery types, products, and services. Works with the product group and/or editors, define new features, media, content and product areas and implement those for a combination of information, digital, and SaaS products. May include locating and engaging subject matter experts to develop and deliver content via available delivery platforms. Collaborate with product developers to ensure product vision and market-driven features are achieved. Conduct continuous environmental scanning to determine which industry technologies require a solution; Identify products, markets, or SMEs that represent business opportunities; Develops business cases with target audiences, market sizing, and revenue forecasts. Create product plan including go-to-market strategy, pricing, and marketing direction; Perform competitive analysis. Drives the strategic direction of the product portfolio and be chiefly responsible for implementation of the strategy to drive revenue, margin and growth goals. Drives successful tradeoffs that affect cost, schedule, users, and how well the product works throughout the product life cycle. Provides product leadership from introduction through obsolescence, evaluates new technologies, articulates issues, and makes clear recommendations. Makes product positioning recommendations to management and counterparts. Drives and participates in user-experience research to identify obstacles, improve ease-of-use and customer satisfaction. Articulates research findings to management to impact future product direction. Creates and delivers formal presentations and conducts group discussions on products for a broad range of audiences. Assists in the development and review of public relations and marketing communications materials such as collateral, press releases, and data sheets. Continually reviews product usage data, and other available and relevant product usage data and maintains an ongoing dialog with customers and internal stakeholders, particularly sales, on trends, risks and opportunities. Acts as a mentor to product managers and, in particular, enhance their familiarity with product management best practices and elevate their focus from the tactical to a more strategic framework. Drives successful tradeoffs that affect cost, schedule, users, and how well the product works throughout the product life cycle. Provides product leadership from introduction through obsolescence, evaluates new technologies, articulates issues, and makes clear recommendations. Makes product positioning recommendations to management and counterparts.
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Job Type
Full-time
Career Level
Mid Level