Senior Product Manager

Trex • Winchester, VA

6h • $135,000 - $190,000

About The Position

When you work at Trex, you’re helping to grow and enhance a true original. You join a company that boldly launched an entire industry… and still leads the way. The Senior Product Manager is responsible for defining and executing the product strategy for assigned building product categories across their full lifecycle. This role leads product planning, market analysis, and cross-functional execution to deliver profitable, differentiated solutions that meet customer needs, code requirements, and business objectives.

Requirements

• Bachelor’s Degree in Business, Marketing, or related fields and 7+ years of Product Management experience required, preferably in building materials.
• Consumer product or branded building product management experience.
• Proven record of successful new product launches.
• Experience working with contractors, distributors, architects, and engineers.
• Possesses strong presentation skills along with strong oral and written communication skills.
• Combination of creativity and analytical abilities
• Strong cross-functional leadership, technical experience, and project management abilities

Responsibilities

• Put safety first – Always!
• Lead and foster our “people first” culture.
• Product Strategy & Roadmap Provide product vision, strategy, and contribute to multi-year roadmap aligned with company goals.
• Identify growth opportunities through market, customer, and competitive analysis.
• Define target consumer segment, value propositions, pricing strategies, and positioning for assigned product lines.
• Prioritize features, SKUs, and investments based on business impact
• Product Development & Lifecycle Management Inform and guide new product development efforts from concept through launch and post-launch optimization.
• Manage product lifecycle including line extensions, cost reductions, and end-of-life decisions.
• Translate customer and market needs into clear product requirements and specifications.
• Partner with Brand Management to develop go-to-market strategies for new product launches, including positioning, messaging, packaging, and launch support plans.
• Cross-Functional Leadership Partner with Engineering, R&D, Operations, Supply Chain, Sales, Marketing, and Finance.
• Serve as the primary product authority for internal/external stakeholders and executive leadership.
• Support Sales with product training, tools, and customer-facing presentations.
• Lead product training efforts for internal and customer resources via Trex University and in the field.
• Customer & Market Engagement Gather voice-of-customer insights via qualitative and quantitative research as well as field visits including consumers, channel partners and contractor / end-users.
• Conduct ongoing market analysis, including category trends, and competitive landscape assessment, to identify opportunities and threats.
• Monitor industry trends, codes, standards, and regulations impacting building products.
• Represent the company at trade shows, customer meetings, and industry events.
• Financial & Performance Management Accountable to P&L performance for assigned product lines.
• Collaborate with Sales, Supply Chain, and Finance regarding forecasting and inventory management.
• Develop and manage business cases, and KPIs.
• Track product performance and implement corrective actions as needed
• Manage and provide ongoing performance, coaching, and professional development opportunities for a small team of direct reports, typically Associate Product Manager(s)

Benefits

• Time Off: We’ll give you paid holidays and paid vacation.
• Health, Dental, and Vision Insurance : Choose from a variety of options. We’ll cover a generous share of the cost. Plus, you can earn lower rates through our wellness program.
• 401(k) With Company Match : Save for your retirement and we’ll match it dollar for dollar.
• Tuition Reimbursement: We’re all about lifting each other to the next level. When you’re ready to get the degree, we’ll pick up part of the tab.
• Training and Education : We offer dozens of options to boost your performance – both online and on-site nearby.
• Stock Purchase Program : Invest in Trex at a discounted price.
• Employee Discount Program: When you make the World’s No. 1 Decking Brand, you’ll probably want to enjoy the finished product yourself. We’ll give you a discount.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level