Senior Product Manager, Strategy and Portfolio Planning (Hybrid)

Bracco Medical Technologies • Eden Prairie, MN

412d • Remote

About The Position

The Senior Product Manager for Strategy and Portfolio Planning at Bracco Medical Technologies/ACIST Medical will lead global upstream marketing efforts for the cardiovascular product line, focusing on PCI Optimization. This role is designed for a dynamic leader who is eager to enhance their portfolio planning experience and influence the future direction of the company.

Requirements

• BS/BA in marketing, engineering, science, or a related health science field.
• 5+ years of experience in portfolio planning or upstream marketing in global medical devices.
• Proven ability to communicate business opportunities and strategic recommendations at all organizational levels, including the executive level.
• Ability to develop collaborative relationships with key functional areas including Product Development, Regulatory and Clinical, Finance, and other related functions.
• Experience working in coordination with cross-functional and global teams while balancing stakeholder needs.
• Strong analytical and strategic thinking skills, including financial modeling and quantitative analysis.
• Demonstrated experience working with KOLs and physician collaborators.

Nice To Haves

• Catheter based interventional medical device experience; interventional cardiology and intravascular imaging experience preferred.

Responsibilities

• Analyze global market trends, customer needs, and competitor activities to identify new product and market opportunities.
• Conduct primary and secondary market research, including clinical trend analysis and engagement with KOLs, to define customer needs and product requirements.
• Assess market opportunities through segmentation, access, margin, and strategic alignment, and develop compelling business cases for portfolio investments.
• Direct product lifecycle management, including End of Life and next generation planning.
• Collaborate with R&D, clinical, regulatory, global regions, and operations to support portfolio strategy and product development initiatives.
• Develop and manage a claims matrix and evidence plan to support commercial market entry and future pipeline discussions.
• Facilitate hands-on product demonstrations and presentations for physicians to support ongoing pipeline and product discussions.
• Own customer input, market data, and the development of the strategic direction of the product roadmap.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Bachelor's degree