Senior Product Manager, Member Shopping Experience

Helm Health

8h•Remote

About The Position

Helm is a Series A start-up that is transforming health insurance with "Dynamic Copay," an innovative insurance plan allowing members to view simple, upfront prices for all medical care before making decisions. The team is building the infrastructure to power these plans for health insurance payors, enabling clients to offer simpler health plans and guide members to higher-value care. Helm has specialized in Dynamic Copay solutions since 2020 and is the only independent platform in the market, experiencing rapid growth with clients ranging from local health plans to the nation's largest health insurers. This role involves owning the member-facing product surface: the shopping tool where members and navigators search for care in plain English and see the exact dollar amount they will pay upfront. This interface is critical as it consolidates the entire system into a single price and a list of choices, with member trust being paramount to the product's success. The Senior Product Manager will be responsible for the member experience, search quality, price display, and the conversion from a member needing care to booking the right provider at an understood price.

Requirements

5+ years of product management experience, with at least 2 years owning a consumer-facing surface at a meaningful scale
Experience shipping search, marketplace, or e-commerce experiences where price, inventory, and relevance must all be accurate simultaneously
Comfort working close to the data: ability to read a SQL query, reason about a taxonomy, and have substantive conversations with engineers about ranking, recall, and precision
Strong design instincts and a track record of partnering tightly with design on flows that are genuinely simple, not just minimal
Clear, direct writing, crisp specs, short meetings, and no fluff
Comfort with ambiguity and with enterprise partners, capable of managing a product line with a Fortune 50 client on one side and a member on the other, serving both effectively

Nice To Haves

Healthcare experience, especially with provider directory, claims, eligibility, or benefits design
Familiarity with natural-language search, intent classification, or recommendation systems
Experience at an early-stage start-up where processes had to be built rather than inherited

Responsibilities

Own the member-facing shopping and search experience (web and mobile)
Manage natural-language search: intent parsing, condition/symptom/specialty/provider matching, and ranking logic in partnership with the data and ML teams
Define price display: how copays, bundled services, and what's-included-in-a-visit show up at the point of decision
Oversee provider comparison: ratings, distance, availability, accepting-new-patients, and the filters that enable member choice
Manage the full discovery → selection → pre-visit flow, including edge cases (out-of-network, prior auth, referrals, virtual alternatives)
Ensure member trust: verify the displayed price is the price paid, and close the loop when discrepancies occur
Partner with other product teams to bring a new class of healthcare shopping experience to life
Engage with members constantly through usability studies, support ticket reviews, and post-visit follow-ups, translating feedback into a prioritized roadmap
Define and own key metrics: search-to-selection rate, price-match accuracy, pre-visit engagement, member satisfaction, and downstream cost-of-care outcomes
Ship products frequently