Senior Product Manager - Consumer

Llc Flow • Miami, FL

279d • $180,000 - $220,000

About The Position

We're seeking a strategic, execution-driven Senior Product Manager to lead core initiatives across Flow's leasing and resident experiences—from lead capture and applicant decisioning to resident retention and engagement. You'll work on both consumer-facing products and internal tools that empower leasing agents, revenue teams, and property operations. Your goal: increase customer lifetime value (LTV) and operational efficiency while delivering a best-in-class experience. You'll be responsible for replacing legacy third-party platforms with custom-built software, including leading change management and adoption efforts. This role requires close collaboration with design, engineering, data science, and business teams to drive both 0→1 development and scale existing systems.

Requirements

• Bachelors degree in a technical or comparable field
• 5-10 years of product management experience in high-growth tech environments
• Proven success building consumer-facing products and internal tools, both web and mobile
• Strong track record driving metrics like LTV, NPS, and retention
• Experience leading both 0→1 product development and scaling existing products
• Skilled at cross-functional collaboration with designers, engineers, and business teams
• Experience replacing third-party platforms and managing internal rollouts
• Background in real estate, leasing, or property operations is a plus

Nice To Haves

• Strong communicator, especially in writing clear, actionable PRDs for engineering audiences
• Proficient in SQL and familiar with data analytics tools like Snowflake, Sigma, and Google Analytics
• Experience with A/B testing and data-informed product decisions
• Familiarity with UX research methods and building consumer-grade tools for internal users
• Proficient in modern product tools: JIRA, Confluence, Figma

Responsibilities

• Define and lead the product vision, strategy, and roadmap across the leasing and resident lifecycle
• Drive product outcomes such as increasing LTV, improving NPS, and boosting resident retention
• Build intuitive, impactful experiences in partnership with designers, engineers, and business stakeholders
• Lead the sunset of third-party tools and drive adoption of internally built replacements
• Conduct product discovery using both qualitative research and data insights
• Communicate product vision, progress, and trade-offs clearly across all levels of the organization
• Unblock cross-functional teams and ensure they can operate with speed and clarity
• Define, monitor, and act on KPIs to measure success and inform iteration

Benefits

• Comprehensive benefits package (Medical / Dental / Vision / Disability / Life)
• Paid time off and 13 paid holidays
• 401(k) retirement plan
• Healthcare and Dependent Care Flexible Spending Accounts (FSAs)
• Access to HSA-compatible plans
• Pre-tax commuter benefits
• Employee Assistance Program (EAP), free therapy through SpringHealth, acupuncture, and other wellness offerings

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Machinery Manufacturing
• Education Level: Bachelor's degree