Senior Product Lead, Diagnostic Products

GeneDx•Gaithersburg, MD

10d•Remote

About The Position

We seek an experienced product leader to define strategy for genomic diagnostic products using a whole-genome-first approach in markets including pediatrics, specialists, and NICU. This role drives future healthcare impact by helping patients with rare genetic diseases, overseeing multiple test types, shaping Target Product Profiles, and presenting investment recommendations. You will work independently as a genomics product expert, create roadmaps, and collaborate cross-functionally with teams such as Commercial, Market Access, Medical/Clinical Affairs, Regulatory, R&D, Operations, PMO, and Finance. This role reports to the Senior Director, Clinical Products, within the Product Strategy team.

Requirements

Bachelor’s degree in a relevant field (molecular biology, genetics, bioengineering, biomedical, chemistry) or equivalent experience; advanced degree preferred.
8–10+ years in product strategy, product management, or related roles within clinical genomics, molecular diagnostics, biotechnology, or life sciences.
Required experience in clinical diagnostics; highly preferred background in clinical genetics and/or market access/payer strategy.
Deep knowledge of positioning, pricing, reimbursement, commercialization, payer dynamics, and evidence requirements.
Successful launches of life sciences or diagnostics products with demonstrable market impact.
Proven ability to lead multi-dimensional product proposals and product-line strategies from concept through scale.
Mastery in TPPs, business cases, and scenario modeling.
Strong familiarity with FDA and CLIA environments, design control, and embedding compliance within product strategy.
Demonstrated success building strong customer relationships and identifying needs through direct customer-facing roles (sales, MSL, business development) or substantial customer exposure (product management, genetic counseling).
Influences across Commercial, Market Access, MIA, Medical/Clinical Affairs, Bioinformatics, Regulatory/QA, R&D, and Operations; operates with high autonomy.
Crafts concise, executive-level narratives and communicates complex trade-offs clearly.
Exercises sound judgment and thought leadership, thrives in ambiguity, mentors PMs, and sets high standards for strategy deliverables.
Solid grasp of unit economics, COGS, ROI, pricing/margin levers, and sensitivity analyses.

Responsibilities

Develop strategy for product lines and portfolio in target markets; set vision, metrics, and long-term goals.
Find and assess opportunities across products; lead market research and analysis.
Turn insights into clear concepts and decision briefs for leadership; gain alignment and approvals.
Drive TPPs, business cases, and sensitivity analyses (COGS, yield, capacity, reimbursement curves, pricing/GM, medical value).
Set evidence strategies and stage-exit criteria; prepare decision-ready Gate materials for all programs.
Plan regulatory pathways and incorporate design control and quality standards into product requirements.
Align positioning, market access, evidence generation, and go-to-market strategy with Commercial, Market Access, and Medical Affairs partners.
Leverage diverse datasets (market, clinical, operational, financial) and synthesize quant/qual inputs into actionable strategy.
Sponsor advanced analyses (market models, pricing/elasticity, conjoint analysis, intent to purchase) and translate into portfolio actions.
Serve as the SME for assigned domains; mentor product managers and product leads and raise the bar for strategy deliverables (e.g., TPPs, narratives).
Create strong followership; influence across levels and functions without authority; navigate ambiguity and drive clarity.