Senior Partner Marketing Manager

Cloudflare

4h•Remote

About The Position

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company. We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us! Location - Preferred Location is US Remote (not open to Bay Area or New York City candidates) Cloudflare is seeking a strategic, results-driven AMER Partner Marketing Manager to accelerate our partner-led growth through our most influential National Partners and Distribution ecosystem. In this role, you will be the strategic lead for our scalable marketing engine, driving the initiatives that fuel our mission to Help Build a Better Internet.

Requirements

Professional Experience: 7+ years of experience in Partner Marketing, with a demonstrable track record of managing National Partners and Distributors.
Scalable Program Design: Proven expertise in developing programmatic, "one-to-many" marketing frameworks and turnkey campaign assets that drive demand across the partner ecosystems.
Industry Domain Expertise: Deep understanding of the SaaS, Cybersecurity, or Networking sectors. You possess a sophisticated grasp of the channel landscape and the evolving needs of the modern IT buyer.
Data-Driven Decision Making: You possess the analytical rigor to translate raw data into actionable insights and strategic pivots.
Executive Presence & Communication: Exceptional communication skills with the ability to influence at all levels—from delivering high-impact Quarterly Business Reviews to driving engagement on a partner’s sales floor.
Strategic Agility: A self-starter who thrives in high-velocity, high-growth environments. You demonstrate the ability to balance long-term strategic planning with the execution of tactical initiatives that deliver immediate business value.

Nice To Haves

Data-Driven Decision Making: Proficiency in Marketing Automation platforms (e.g., Marketo, HubSpot).
Commercial/Mid-Market Segment Knowledge: Experience in designing scalable partner marketing plays and campaigns specifically targeted toward the velocity of the commercial and mid-market segments.
Creative Content Development: Proven ability to create compelling, high-quality sales and marketing collateral (e.g., white papers, webinars, case studies) directly or by managing creative agencies.

Responsibilities

Technical Enablement & Hands-on Engagements: Program Manage our Partner Forums which are sales and technical series designed to move partner engineers from awareness to advocacy.
National & Distribution Strategy: Own the marketing roadmap for a select portfolio of National Partners and Distributors, ensuring every campaign aligns with regional sales quotas and Cloudflare’s global brand.
Mindshare & Enablement: Design "Marketing-to-Partner" initiatives—including sales incentives, SPIFFs, and "floor days"—to ensure Cloudflare remains top-of-mind for partner account managers in a crowded marketplace.
The "Better Together" Story: Collaborate with partners to develop joint value propositions that translate complex technical solutions into high-converting sales narratives for the modern IT and Security buyer.
Full-Funnel Execution: Manage a diverse portfolio of activities, from high-touch executive roundtables for National Partners to automated, "always-on" digital demand generation through Distribution marketplaces.
MDF Stewardship: Strategically manage and optimize the Market Development Fund , ensuring that investments in partner programs yield high-velocity, measurable ROI.
Performance & Attribution: Act as the "source of truth" for partner-led ROI. Utilize Salesforce to track lead flow, manage attribution, and report on marketing-sourced pipeline specifically within the National/Disty segment.
Cross-Functional Bridge: Align closely with Channel Sales Leaders, Partner Account Managers, and Field Marketing to ensure seamless program execution and lead follow-up.

Benefits

Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun!
Health & Welfare Benefits
Medical/Rx Insurance
Dental Insurance
Vision Insurance
Flexible Spending Accounts
Commuter Spending Accounts
Fertility & Family Forming Benefits
On-demand mental health support and Employee Assistance Program
Global Travel Medical Insurance
Financial Benefits
Short and Long Term Disability Insurance
Life & Accident Insurance
401(k) Retirement Savings Plan
Employee Stock Participation Plan
Time Off
Flexible paid time off covering vacation and sick leave
Leave programs, including parental, pregnancy health, medical, and bereavement leave