Senior Partner Marketing Manager

JFrog-posted about 1 month ago

Full-time • Mid Level

Hybrid • Sunnyvale, CA

1,001-5,000 employees

Publishing Industries

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At JFrog, we're reinventing DevOps to help the world's greatest companies innovate -- and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you're willing to do more, your career can take off. And since software plays a central role in everyone's lives, you'll be part of an important mission. Thousands of customers, including the majority of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production -- a concept we call "liquid software." Wouldn't it be amazing if you could join us in our journey? As a Senior Partner Marketing Manager, you will be a dedicated marketing leader responsible for developing, owning, and executing the Go-To-Market (GTM) strategy for the JFrog Platform and the "better together" story with our partners. This role requires a strategic, senior-level individual who can independently drive complex joint marketing initiatives that generate significant demand and pipeline to and through our cloud and channel partners across the ecosystem. You will be the partner marketing voice translating our technical capabilities and joint partner roadmap into compelling value propositions for business and technical decision makers and influencers. Success in this role hinges on your ability to deeply understand our partners' business, priority GTM motions, and how to build innovative programs that effectively drive joint revenue and JFrog adoption and growth across multiple channels.

Own the Cloud Partner GTM Narrative: Synthesize and elevate complex, multi-persona technical and business messages into a compelling, high-level joint story and value proposition for strategic cloud partner relationships (e.g., Google Cloud, AWS, Microsoft).
Strategic GTM Program Development: Lead the development, cross-functional alignment, and execution of high-impact GTM programs, including executive sponsorships, joint sales plays, and co-marketing campaigns with both cloud and channel partner counterparts.
Drive Launch Excellence: Lead new co-build product, feature, or service launch strategies specific to partnerships, including the creation of comprehensive launch plans and managing their cross-functional implementation across product, engineering, and business development teams.
Lead Content Creation: Architect and produce high-value joint marketing assets (e.g., solution briefs, case studies, joint reference architectures, webinars) that clearly articulate the differentiated benefits of JFrog and our partners. You make the strategic content that moves the needle.
Channels GTM Strategy & Execution: You will provide strategic marketing support for the broader Channels team by assisting with the "partnerization" of core marketing content, adapting messaging into materials that are easy for channel partners to digest, understand, and use in their sales motions. You will also directly engage with several strategic, regional channel partners to drive marketing motions backed by joint co-marketing planning.
Opportunity Discovery & Execution: Proactively identify and pitch new, impactful joint marketing opportunities, securing internal and external alignment to bring mutually successful programs to life.

5+ years of experience in software partner marketing, product marketing, or strategic business development, with a significant emphasis on Cloud Ecosystem and Channels strategies.
Must have direct, hands-on experience marketing a significant partnership with a major hyperscaler (AWS, Microsoft, Google Cloud, or similar).
Proven ability to work independently and operate at a strategic level while still being able to execute tactical deliverables.
Exceptional written and oral communication skills, with a track record of articulating complex technical concepts to both executive and technical audiences.
Strong collaborative and leadership skills to interact, influence, and manage cross-functional initiatives across sales, product, engineering, and external partner teams.
Experience developing high-quality, sales-facing enablement and technical marketing materials is required.
Bachelor's degree or equivalent practical experience.
Willingness to travel up to 10-15% for key partner events and internal meetings.

Experience in US Public Sector marketing, either directly or through partners, with an understanding of associated GTM motions and compliance requirements is a plus.

At JFrog, base salary is only one component of our compensation package.
This position has a base salary range between $175,000 to $195,000. Base salary will be based on your skills, qualifications, experience and location.
This position also includes an equity package of restricted stock units (RSU). In addition, JFrog employees are eligible to participate in our Employee Stock Purchase Plan.
JFrog provides employees comprehensive benefits including medical, dental, vision, retirement, wellness and much more!
JFrog embraces hybrid work: 3 days in office / 2 days remote.

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