Senior Media & Public Relations Coordinator

U-Haul•Phoenix, AZ

1d•Onsite

About The Position

This in-person senior External Communications role reports to the Manager of Media & Public Relations. Daily work entails, but is not limited to, writing press releases and blogs; planning and executing marketing campaigns; pitching media; responding to media and public inquiries; supporting and coordinating with North American field teams and U-Haul International (UHI) departments to meet their needs; research and analysis projects; and other duties to protect and boost the brand image and voice of U-Haul Holding Co. and its subsidiaries. Public speaking, on-camera appearances and serving as a Company representative at various functions are also required. Management skills are needed to direct and maximize the efficiency of U-Haul PR interns as their primary point of contact. Oversee and effectively utilize media monitoring, media outreach and industry analysis tools contracted by the External Comms team. Research and proactively apply for awards that bring recognition to UHI products, services, programs, people, departments and good works. Manage the writing and distribution of new dealer press releases to promote small businesses that partner with UHI as rental locations, as well as disaster relief press releases that promote goodwill offers to communities in need. Assist with regular content creation for uhaul.com, the myuhaulstory.com blog, and other UHI forums. Assist the Manager of Media & PR with crisis management as situations arise and be a lead decision-maker when needed. Advise and prepare UHI personnel and field teams for media opportunities and public presentations. Lead media or public tours of U-Haul-owned properties when needed. Accurately represent the values and views of U-Haul in all public-facing capacities.

Requirements

Candidates should have a minimum of seven years in a Public Relations, Journalistic, Communications, Marketing or related field with a track record of success
Excellent writing skills and portfolio
Command of the AP stylebook
Exceptional time management
The ability to thrive independently and as part of a team
The creativity to evaluate and implement new tactics for effective campaigns and messaging
While Monday to Friday business hours apply, must be able to contribute remotely as part of a rotating weekend schedule for distributing U-Haul-related breaking news to the field and responding to customers in need, and must be able to assist on a 24/7 basis for crisis scenarios and urgent field requests when they arise.

Responsibilities

Writing press releases and blogs
Planning and executing marketing campaigns
Pitching media
Responding to media and public inquiries
Supporting and coordinating with North American field teams and U-Haul International (UHI) departments to meet their needs
Research and analysis projects
Protect and boost the brand image and voice of U-Haul Holding Co. and its subsidiaries
Public speaking, on-camera appearances and serving as a Company representative at various functions
Direct and maximize the efficiency of U-Haul PR interns as their primary point of contact
Oversee and effectively utilize media monitoring, media outreach and industry analysis tools contracted by the External Comms team
Research and proactively apply for awards that bring recognition to UHI products, services, programs, people, departments and good works
Manage the writing and distribution of new dealer press releases to promote small businesses that partner with UHI as rental locations, as well as disaster relief press releases that promote goodwill offers to communities in need
Assist with regular content creation for uhaul.com, the myuhaulstory.com blog, and other UHI forums
Assist the Manager of Media & PR with crisis management as situations arise and be a lead decision-maker when needed
Advise and prepare UHI personnel and field teams for media opportunities and public presentations
Lead media or public tours of U-Haul-owned properties when needed
Accurately represent the values and views of U-Haul in all public-facing capacities

Benefits

Full Medical coverage
Prescription plans
Dental & Vision Plans
New indoor fitness gym
Gym Reimbursement Program
Registered Dietitian Program
Weight Watchers
Onsite medical clinic for you and your family
Career stability
Opportunities for advancement
Valuable on-the-job training
Tuition reimbursement program
Free online courses for personal and professional development at U-Haul University®
Business and travel insurance
You Matter Employee Assistance Program
Paid holidays, vacation, and sick days
Employee Stock Ownership Plan (ESOP)
401(k) Savings Plan
Life insurance
Critical Illness/Group Accident
24-hour physician available for kids
MetLaw Legal program
MetLife auto and home insurance
Mindset App Program
Discounts on cell phone plans, hotels, and more
LifeLock Identity Theft
Savvy consumer wellness programs - from health care tips to financial wellness
Dave Ramsey’s SmartDollar Program
U-Haul Federal Credit Union
Wellness Program