Senior Media Coordinator

Horizon MediaLos Angeles, CA
31dHybrid

About The Position

This position is embedded with Lionsgate, requiring 4 days/week in the office (Monday-Thursday). Lionsgate is seeking a highly organized and detailed oriented, full-time Sr. Coordinator to support and execute paid media campaigns across our Motion Picture Marketing Team. As a Sr. Coordinator on the team, you will contribute to the planning, execution, and optimization of campaigns across Lionsgate’s Artisan Segment 2 business, inclusive of VOD, home entertainment, Catalog, and FAST channels. This role bridges strategy and execution, helping to maximize visibility and audience engagement across a diverse slate of titles (both new and legacy content) through paid media channels such as Digital/Social, Television (Broadcast, Cable, Hispanic, etc.), Radio, and Outdoor. The Sr. Coordinator will collaborate closely with agency partners and work closely with their direct manager and team members. This role requires both strong organizational skills and a hands-on approach to campaign execution, offering an opportunity to contribute directly to the success of Lionsgate’s titles while gaining exposure to strategic planning. The ideal candidate is detail-oriented, collaborative, and proactive, with a solid foundation in both digital and traditional media, experience in campaign management, and an eagerness to continue growing within paid media marketing.

Requirements

  • BA/BS Required
  • strong math skills
  • Strong written and verbal communication skills
  • Ability to learn quickly and work well under pressure
  • Strong multi-tasking skills with keen attention to detail
  • Ability to excel in a fast-paced work environment and follow department protocol
  • Prior experience or knowledge of media planning and execution is preferred
  • 2+ years of experience working at a media agency and/or relevant industry experience (preferably entertainment industry experience)
  • Strong interpersonal and relationship building skills
  • Must work in office at Lionsgate (in Santa Monica) Monday through Thursday
  • Strong mathematical and analytical abilities
  • Strong proficiency in MS Office required, specifically experience in creating detailed spreadsheets using Excel

Responsibilities

  • Support development and execution of paid media campaigns for Artisan Segment 2 titles across VOD, home entertainment, Catalog, and FAST channels.
  • Manage day-to-day campaign deliverables including asset trafficking, spot checks, and partner activations.
  • Review media plans, planning packets, and digital consideration sets and provide feedback and flag optimizations to day-to-day report.
  • Contribute to the development of strategy and pitch Outdoor and Radio plans to Manager/Director as well as manage execution of both channels.
  • Coordinate and support with management of media assets in coordination with the agency and creative teams.
  • Assist in review and approvals of Puerto Rico plans (with Manager alignment)
  • Monitor industry partners to ensure alignment with current market trends and emerging opportunities through capabilities update meetings.
  • Assist in tracking budgets and invoicing.
  • Work directly with partners to facilitate activation of media programs, inclusive of providing briefs, when necessary.
  • Collaborate cross-functionally with internal marketing teams to deliver media campaign assets and insights.
  • Provide Media team assistance as needed.

Benefits

  • We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
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