Senior Marketing Manager
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About The Position
The Senior Marketing Manager plays a pivotal role in leading the growth strategy for Calumet's premium brands-Royal Purple, TruFuel, and Bel-Ray. This role blends strategic brand leadership with performance-driven channel marketing execution to support revenue, EBITDA, and brand equity goals across retail and commercial segments in the U.S. and select international markets. The Senior Marketing Manager will play a key role in delivering the product portfolio objectives and will be responsible for developing and executing programs that support marketing strategies to ensure delivery of annual Revenue & EBITDA targets. This role requires partnership across functional teams, including but not limited to sales, product management, R&D, operations, finance, and legal. This role will report to the Sr. Director of Global Marketing. The role requires a strong understanding of brand development, customer insights, on-site activation, and data-driven performance optimization.
