Senior Marketing Manager

Hilton • Sedona, AZ

405d

About The Position

The Senior Marketing Manager at Hilton Sedona is responsible for planning and executing comprehensive marketing strategies to enhance the hotel's brand positioning and drive revenue growth. This role involves collaboration with various departments, including sales and operations, to create exceptional guest experiences and optimize marketing performance through data-driven decisions.

Requirements

• Proven experience in marketing management, preferably in the hospitality industry.
• Strong understanding of brand positioning and marketing strategies.
• Experience in digital marketing and social media management.
• Ability to conduct market research and analyze data for strategic decision-making.
• Excellent communication and collaboration skills to work with various departments.

Nice To Haves

• Experience with agency management and relationship building.
• Familiarity with B2B sales and catering marketing support.
• Knowledge of content development and asset management.

Responsibilities

• Establish the hotel positioning and content/messaging strategy based on business and customer mix.
• Collaborate with operations to ideate and market curated on-property experiences and activations.
• Provide marketing support to sales leaders for all sales-impacted market segments.
• Conduct market-level research, including SWOT analysis and competitive studies.
• Manage the strategic direction and execution of marketing-specific assets and digital content.
• Create and execute digital media strategies, including email campaigns.
• Support the development and execution of PR and social media strategies.
• Manage agency relationships and ensure alignment with strategic goals.
• Utilize reporting and data to optimize marketing performance.
• Manage local partnerships for activation and sponsorship opportunities.
• Prepare for and attend strategic hotel commercial meetings, presenting marketing activity and performance results.

Benefits

• Medical Insurance Coverage Options for you and your family.
• Vision, dental, life, and disability insurance.
• Mental Health Resources.
• Best-in-Class Paid Time Off (PTO) - accrue up to 144 hours in the first year.
• Go Hilton travel discount program - 100 nights of discounted travel per year.
• 401(k) Plan participation with company match.
• Career growth and development opportunities.
• Team Member Resource Groups.
• Recognition and rewards programs.
• Access to pay through DailyPay.
• Debt-free education programs.
• Inclusive family-building and fertility benefits.
• Expanded bereavement leave.
• Adoption Assistance program.
• Employee stock purchase program (ESPP) with a 15% discount.
• Complimentary meals in the cafeteria while on shift.
• Complimentary parking.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Accommodation
• Education Level: Bachelor's degree