Senior Marketing Manager, Skin Substitutes

AVITA Medical Americas, LLC • Irvine, CA

153d

About The Position

AVITA Medical® is a therapeutic, acute wound care company leading the development and commercialization of devices and autologous cellular therapies for skin restoration. Our FDA-approved RECELL® System technology platform treats patients with thermal burn wounds and full-thickness skin defects and is used for re-pigmentation of stable depigmented vitiligo lesions by harnessing the regenerative properties of a patient’s own skin to create Spray-On Skin™ cells. We believe that patients are at the heart of everything we do, our employees are the lifeblood of AVITA Medical, passion is key to making a difference, quality impacts everything we do, and integrity is essential to our success. The Senior Marketing Manager will serve as a strategic leader responsible for driving the growth of our Skin Substitute portfolio (Cohealyx™ and PermeaDerm®) within burn and trauma markets. This leader will drive strategic marketing initiatives to accelerate account penetration in the inpatient setting while establishing the foundation for future outpatient growth. Key responsibilities include developing the annual brand plan, overseeing the creation of compelling brand assets, designing sales enablement tools, executing demand generation campaigns, supporting field events, and gathering and sharing actionable commercial insights. Additionally, this role will contribute to sales training by developing training content and leading training initiatives. The Senior Marketing Manager will also support long-term planning by identifying emerging market trends, understanding the evolving needs of customers and the sales team, and translating those insights into impactful marketing strategies.

Requirements

• Minimum 5 years of experience in the medical device/technologies industry, preferably in a marketing-related discipline; experience in sales or medical affairs also considered.
• An understanding of medical devices, hospital coding, and health economics is a plus.
• At least 5 years of experience in strategic or marketing functions.
• Strong project management skills with the ability to complete projects with limited supervision.
• Commitment to completing tasks with a focus on delivering high-impact results.
• Entrepreneurial mindset with a relentless desire to thrive in a fast-paced environment.
• Proven ability to quickly build and maintain effective professional relationships.
• Proactive and can-do attitude, with great attention to detail and analytical capabilities.
• Skilled in communicating change initiatives across verbal, written and presentation formats, including executive leadership interactions.

Nice To Haves

• MBA is a plus.
• Experience in sales or medical affairs.

Responsibilities

• Lead the development and execution of the annual brand plan to deliver differentiated value to core customers and support the achievement of company goals.
• Design and implement downstream marketing initiatives, including targeted brand campaigns for burn, plastic, general, and podiatric surgeons, as well as burn and wound care nursing staff.
• Develop and deploy marketing assets, sales enablement messaging, and tools to drive customer acquisition, conversion, and retention, ensuring alignment with medical, legal, and regulatory guidelines.
• Gather and synthesize market insights through market research and regular field engagement to identify unmet clinical, operational, and economic customer needs.
• Champion cross-functional brand initiatives in collaboration with Sales, Sales Training, Medical Affairs, Professional Relations, Global Marketing, Health Economics & Market Access (HEMA), Operations, and R&D.
• Establish and track KPIs to measure marketing initiative effectiveness and overall brand performance.
• Coordinate with internal and external agency teams to initiate, manage, and deliver marketing projects from concept to completion.

Benefits

• Equal Opportunity Employer.
• Commitment to creating an inclusive environment for all employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 251-500 employees