Senior Marketing Manager/Marketing Manager, Random House (Hybrid)

Penguin Random HouseNew York, NY
12d$73,500 - $79,000Hybrid

About The Position

Random House, an imprint of the Random House Publishing Group, seeks a Marketing Manager or Senior Marketing Manager to develop and execute marketing campaigns for a diverse list of adult fiction and nonfiction titles. The role supports books across commercial and literary fiction, history, memoir, current events, popular science, and beyond, and requires the ability to manage multiple projects and genres simultaneously. Random House is home to bestselling and award-winning authors such as George Saunders, Brené Brown, and Suleika Jaouad, as well as many of the most recognizable voices in contemporary publishing. Our list reflects a wide range of perspectives and readerships, and this position plays a key role in shaping how those books reach audiences. This is an exciting opportunity for a collaborative, detail-oriented marketer who enjoys balancing strategy with hands-on execution and excels at clear, thoughtful communication with authors, agents, and internal partners.

Requirements

  • Minimum of 5 years of experience in book marketing for manager position; 7+ for senior marketing manager
  • Demonstrated ability to work across multiple genres and manage a high volume of titles and projects simultaneously
  • Strong experience developing integrated marketing campaigns that may include paid media, social media, and influencer strategies
  • Excellent communication skills, with a proven ability to work effectively with authors, agents, and cross-functional internal teams
  • Ability to set priorities, meet deadlines, and manage budgets in a fast-paced environment
  • Highly organized, detail-oriented, and comfortable juggling multiple responsibilities at once
  • Results-driven, resourceful, and able to work independently while also thriving as part of a collaborative team
  • Strong understanding of social media platforms, digital marketing trends, and audience engagement best practices

Nice To Haves

  • Familiarity with digital analytics, online marketing tools, and basic design principles is a plus

Responsibilities

  • Create, lead, and execute innovative, integrated marketing campaigns for frontlist titles, informed by market research, consumer insights, and performance data
  • Manage multiple projects and titles simultaneously, balancing competing deadlines while maintaining attention to detail and strategic focus
  • Oversee title marketing strategies, including advertising, social media, analytics, and budgets, to maximize awareness, engagement, and sales
  • Develop and implement social media and digital marketing strategies designed to connect authentically with each book’s target audience
  • Collaborate closely with Editorial, Publicity, Sales, and Design teams to ensure cohesive and effective campaigns
  • Serve as a key point of contact for authors and agents, providing clear communication, thoughtful guidance, and regular marketing updates
  • Communicate campaign plans and progress to internal stakeholders, including sales teams, editorial and publishing, and senior management
  • Maintain a strong awareness of trends in the adult book market, publishing landscape, and digital platforms, and proactively suggest new approaches to reach readers, influencers, and booksellers
  • Analyze campaign performance and use insights to refine strategies and inform future marketing efforts

Benefits

  • Full-time employees are eligible for our comprehensive benefits program.
  • Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
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