Senior Marketing Manager, External Communications

Cardinal Health

3d

About The Position

The position engages various internal and external audiences in the purpose and priorities of Cardinal Health OptiFreight® Logistics key initiatives and strategies with the goal of accelerating company performance. This role directly supports the OptiFreight® Logistics Brand Marketing and Communications team and goals, specifically developing and executing external marketing / communication strategies and deliverables on behalf of the OptiFreight® Logistics brand and customer experiences.

Requirements

• 6 – 8 years of experience, preferred
• Bachelor's degree in related field, or equivalent work experience, preferred
• Exceptional oral and written communication skills.
• Applied knowledge in working with social media and digital communications.
• Knowledge of effective brand communication strategies and customer communication best practices.
• Team player with the ability to work cross functionally with peers and business leaders.
• Ability and willingness to travel up to 15%.

Responsibilities

• Lead external communications discovery and process mapping, inclusive of and prioritizing external communication needs for transformation work
• Leads customer communication strategy, planning & execution, inclusive of evolving customer experiences and work flow; support customer council activities
• Manage customer communication needs intake process, draft communications and provide council on final communication format (internal v. external)
• Own strategy and execution for customer newsletter
• Support critical external communications with strategic vendor partners
• Extend support for PR / media requests with enterprise PR team leading efforts
• Develop strategy and maintenance plan for unique LinkedIn presence (page strategy, content categories, follower accrual strategy, community management, etc.)
• Support external roll out of evolved brand value proposition and messaging
• Develop brand playbook, building from brand value proposition work and other resources
• Support senior leadership thought leadership opportunities across the business

Benefits

• Medical, dental and vision coverage
• Paid time off plan
• Health savings account (HSA)
• 401k savings plan
• Access to wages before pay day with myFlexPay
• Flexible spending accounts (FSAs)
• Short- and long-term disability coverage
• Work-Life resources
• Paid parental leave
• Healthy lifestyle programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level