Senior Marketing Manager, Corporate Accounts

Boston Scientific • Saint Paul, MN

258d • $99,100 - $188,300 • Hybrid

About The Position

Boston Scientific is seeking a dynamic, experienced marketing professional to serve as the Senior Marketing Manager, Corporate Accounts. In this key and highly collaborative role, you'll drive marketing strategy and initiatives that set Boston Scientific apart in large health systems and other high-impact accounts. You'll work closely with the Electrophysiology (EP) and WATCHMAN divisional marketing teams, Corporate Accounts stakeholders, Health Economics & Reimbursement, and Corporate Marketing to shape our brand's presence and value proposition. Partnering with a skilled sales force, you'll execute strategies to enhance customer engagement, deliver impactful economic messaging, support new product launches, and lead innovative multichannel initiatives.

Requirements

• Minimum of a bachelor's degree.
• Minimum of 5 years in marketing, consulting, or related fields, with at least 2 years in medical device marketing.
• Skilled at gathering customer insights to create impactful messaging, collaborating with sales, and executing initiatives effectively.
• Experience developing marketing tools that go beyond traditional features and benefits, creating meaningful differentiation.
• Experience leading cross-functional projects and influencing senior leaders.
• High motivation and a proactive mindset. Promotes an environment of teamwork.
• Excellent project management, organizational, and quantitative skills.
• Up to 20% domestic travel.

Nice To Haves

• MBA or Master's preferred.
• Experience creating economic value messaging.
• Ability to think creatively and challenge the status quo.

Responsibilities

• Develop and implement product launch plans for the health system administrator audience, including market analysis, positioning and messaging, pricing strategy, sales training, and a communications plan.
• Contribute to the development and implementation of the EP/WM portfolio marketing plans, bringing differentiated value to the economic customer at key health systems.
• Serve as the go-to expert on the administrative customer and value initiatives across Electrophysiology and WATCHMAN.
• Develop, test, and deliver economic value messaging for key decision-makers, including cardiovascular service line administrators and supply chain leaders, driving adoption and growth.
• Build and execute robust multichannel engagement plans, reaching administrative customers through web, email, social media, field sales team, and advisory boards.
• Build and maintain strong working relationships with cross-functional stakeholders to identify and solve complex problems.

Benefits

• Compensation will be commensurate with demonstrable level of experience and training.
• Variable compensation may include annual bonus target and long-term incentives.
• Core and optional employee benefits offered by Boston Scientific.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Miscellaneous Manufacturing
• Education Level: Bachelor's degree