Senior Manager, Trade Planning & Deployment
About The Position
The Senior Manager, Trade Planning & Deployment translates enterprise commercial strategies into clear, executable trade deployment plans that align with business priorities and drive performance. This role coordinates end-to-end trade planning and readiness, ensuring promotional activities are delivered on time, within budget, and with full operational alignment across Commercial and Field teams. Acting as the tactical engine of trade planning, the Senior Manager ensures precision in timing, communication, and post-program analysis to strengthen accountability and measurable results.
Requirements
- Bachelor's degree in business, Marketing, or related field.
- 7-10 years of progressive experience in retail operations, trade planning, or deployment.
- Proven ability to manage large-scale promotional planning and coordination.
- Strong analytical, organizational, and communication skills.
- Demonstrated ability to collaborate cross-functionally and lead through influence.
Responsibilities
- Manage the trade planning calendar, ensuring milestone completion, cross-functional alignment, and operational readiness.
- Coordinate timelines, materials, and communications across Commercial, Marketing, and Field Operations.
- Oversee campaign readiness reviews and facilitate updates on execution progress and risks.
- Partner with Field and Central teams to align deployment timing and business priorities.
- Maintain trade activation dashboards and reporting tools to monitor execution status.
- Translate strategic goals into actionable plans, ensuring readiness at all levels of the organization.
- Collaborate cross-functionally to deliver campaigns that meet defined KPIs and standards.
- Identify and resolve process gaps, escalating issues to ensure timely implementation.
- Facilitate post-program reviews, capturing data and insights to optimize future deployment cycles.
- Partner with Finance and Analytics to track ROI and performance metrics for all trade activities.
- Recommend process improvements to enhance efficiency, data transparency, and reporting accuracy.
- Support the Director, Trade Planning & Deployment in evolving tools, systems, and practices that drive scalability and consistency.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
Industry
Amusement, Gambling, and Recreation Industries
Number of Employees
5,001-10,000 employees
