Senior Manager, Subscription Strategy - WSJ

Dow Jones • New York, NY

102d • $140,000 - $170,000

About The Position

Dow Jones is seeking a collaborative, detail-oriented strategic leader to support the continued growth and evolution of The Wall Street Journal and WSJ+ subscription portfolios. As Senior Manager, Subscription Strategy, you will partner closely with the Senior Director to drive execution of key strategic initiatives, support performance monitoring, and collaborate cross-functionally to improve subscriber value, engagement, and retention. This role is ideal for someone who thrives in a fast-paced environment, enjoys solving complex business challenges, and is passionate about delivering great experiences for subscribers. You will play a critical role in driving the day-to-day operational success of the team while contributing to the long-term strategy and evolution of our product ecosystem.

Requirements

• 10+ years of experience in strategy, marketing, product development, or general management-ideally in a subscription-based or digital media business.
• Strong problem-solving skills and ability to break down complex challenges into clear, actionable plans.
• Comfort working across teams and synthesizing multiple inputs into concise recommendations.
• Exceptional communication and organization skills with attention to detail and a proactive mindset.
• Ability to manage multiple workstreams with competing priorities in a dynamic, fast-paced environment.

Responsibilities

• Support execution of cross-functional initiatives that drive acquisition, engagement, and retention across the WSJ and WSJ+ portfolio.
• Help develop and refine new subscriber value propositions and subscription constructs, working closely with product, marketing, and consumer insights teams.
• Coordinate team input into key business reviews, strategy documents, and dashboards-ensuring senior leaders have clear visibility into performance and priorities.
• Assist in the development and rollout of new WSJ+ offerings.
• Partner with Product and Brand teams to ensure the customer journey reflects the differentiated value of each offering.
• Monitor and support performance of acquisition and engagement campaigns, partnering with Performance Marketing to surface trends and opportunities.
• Act as a connector across teams-helping translate business needs into actionable plans and ensuring alignment with stakeholders in Finance, Legal, Tech, Product, and Marketing.
• Contribute to the development of test plans, customer research efforts, and competitive scans to inform product development and growth opportunities.
• Assist in the creation of materials for SLT/ELT updates and cross-functional briefings.
• Serve as a strategic thought partner to the Senior Director, helping to prioritize initiatives and manage workstreams across a growing team.
• Collaborate with colleagues across the Subscription Strategy team to ensure shared goals are met and dependencies are managed effectively.

Benefits

• Comprehensive Healthcare Plans
• Paid Time Off
• Retirement Plans
• Comprehensive Insurance Plans
• Lifestyle programs & Wellness Resources
• Education Benefits
• Family Care Benefits & Caregiving Support
• Commuter Transit Program
• Subscription Discounts
• Employee Referral Program

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Credit Intermediation and Related Activities
• Number of Employees: 1,001-5,000 employees