Senior Manager, SEO

Okta • Bellevue, WA

284d • $162,000 - $242,000

About The Position

Okta is The World's Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth. At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we're looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We're building a world where Identity belongs to you. We are looking for a Senior Manager, SEO to join a growing Global Digital team within the fast-paced marketing organization at Okta. The ideal candidate will have a firm grasp of technical SEO, web content strategy, and how to leverage these disciplines to drive organic traffic across Okta.com, Auth0.com, subdomains, and microsites. They will also need to be a strong communicator capable of working across diverse teams which include highly technical and non-technical members to reach our marketing goals and accomplish SEO objectives. A mindset of always improving and learning is vital, and experience leading and coaching FTEs and vendors is a must.

Requirements

• 6+ years of experience in SEO principles and strategy, and 3+ years of experience managing a team
• Knowledge of multiple SEO platforms such as STAT, SEMRush, Lumar, Looker Studio, Tableau, Google Analytics, Google Search Console, and more
• Experience with Adobe Experience Manager (AEM) and Adobe Digital Asset Manager
• Passionate about SEO, content strategy, and digital marketing
• Ability to communicate complex SEO terms and processes to others not familiar
• Deep understanding of analytics and reporting tools
• Excellent at working with multiple technical and non-technical teams
• Ability to create SEO strategies from data to meet business cases, market insights, and requirements for SEO
• Ability to work with other digital channels and functions such as UX, Digital Strategy, SEM, Paid Media, and website analytics
• A desire to have fun, work hard, and drive results for yourself and others

Responsibilities

• Report directly to the Director of Digital Acquisition within our Digital Team
• Create and communicate SEO strategy roadmaps with stakeholders and marketing leadership
• Implement SEO strategy across the marketing and other company organizations
• Lead SEO projects such as keyword research, content planning, and other internal SEO work
• Monitor, report, improve, and test SEO efforts ecosystem-wide
• Lead efforts with our vendors to drive and maximize output
• Work with content creators to identify gaps in content both business and technical
• Mentor and coach full-time team members
• Develop best practice documentation to enable internal teams to self-service
• Work with our growth team and technical SEO to identify possible impacts on SEO during A/B testing and other experiments
• Own SEO technical considerations across the ecosystem, especially as we migrate from Drupal to Adobe Experience Manager
• Stay up to date on industry best practices and the changing landscape of SEO in the age of AI

Benefits

• Health, dental and vision insurance
• 401(k)
• Flexible spending account
• Paid leave (including PTO and parental leave)
• Equity (where applicable)
• Bonus

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Web Search Portals, Libraries, Archives, and Other Information Services