Senior Manager, Regional Marketing (West Region)

Papa Johns

1d • Remote

About The Position

What’s Unique About You Is What Makes Us Better! Diversity is our strength and competitive advantage. Bring your flavor to the Papa John's team today! Location: Remote - West Coast Area (LA, Phoenix, Las Vegas) Job Summary The Senior Manager, Regional Marketing is responsible for providing leadership, driving top-line performance, and brand consideration at the local level by leveraging Papa Johns national campaigns, promotions, and marketing strategies. The role is responsible for measuring the market impact for local campaigns and the impact on key business objectives. The role helps to execute the broader marketing strategy at the local level, working with agencies and operators to drive brand engagement. This role is responsible for driving marketing strategies at the local level in alignment with the broader business strategy and performance targets. Everybody loves pizza, which means they also love the people who are behind the scenes working to deliver it. This is complex and challenging work – but let’s face it – it’s also pizza! If you want a fulfilling career with a company that’s always moving forward, we’re the right place. Papa John's is a Federal Contract employer who participates in E-Verify to confirm employment eligibility for each new team member. For more information please view the following PDFs: E-Verify Poster (English) - Right to Work Poster (English) - E-Verify Poster (Spanish) - Right to Work Poster (Spanish) Papa John's is an Affirmative Action and Equal Opportunity Employer. For more information please click on the following PDF. See terms & conditions for site use. At Papa John's, we LOVE pizza. It brings people together and brings out the best in all of us. Just like our ingredients and toppings, we combine in unique ways to deliver a truly tantalizing result. Here, you're a valued team member right from the start. We want you to contribute your best ideas, collaborate and keep building your skills.

Responsibilities

• Manage local agencies in the development and implementation of coop wide and store-level marketing initiatives to include media, customer relationship management, offer management, creative, and local store marketing.
• Serve as the subject matter expert for local marketing, consultant for franchisees and as strategic guidance for agency partners.
• Lead local agencies in quarterly planning for assigned markets; providing calendar, budget, and national media and promotional updates to develop localized recommendations.
• Analyze campaign performance, sales trends, and key market dynamics to build recommendations based in data and insight.
• Monitor and share competitive activity in assigned markets to identify opportunities and strategic advantages for the market, franchisees and local agency.
• Provide oversight and guidance on new store opening plans and in market activations.
• Collaborate cross-functionally with Operations, Accounting/Finance, and all Marketing functions
• Ability to manage effectively and oversee a support manager role within your region providing oversight, guidance, and measurable objectives.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed