Senior Manager, Product-Led Growth Strategy and Operations

Confluent

10d

About The Position

We are hiring a Senior Manager to own Product-Led Growth (PLG) strategy and operating cadence across acquisition, activation, and high-value customer growth. This is a senior individual contributor role designed to operate as an internal strategy and operations owner, with direct executive exposure and broad cross-functional influence. This role goes beyond analytics or reporting. You will be accountable for defining the right growth strategy, structuring ambiguous problems, aligning cross-functional initiatives, and ensuring execution translates into decisions and measurable business outcomes. You will partner closely with leaders across Product, Engineering, Marketing, and Sales, with regular access to senior decision-making forums. You will play a central part in PLG executive communications. You will synthesize insights, progress, and tradeoffs into clear, executive-ready narratives, and help align PLG initiatives with broader company priorities. You will work closely with Product to inform roadmap prioritization and with Marketing and Sales to shape go-to-market strategy, campaign focus, and operating plans. Owning this role also requires the ability to establish ground truth in service of strategic decision-making. You are comfortable getting hands-on with data and materials when needed, including writing SQL queries, building structured models in spreadsheets, and developing executive-ready slide materials. You will be accountable for analyses being delivered with rigor and speed, whether by executing directly or by partnering with data science and analytics teams to deliver decision-ready outputs. This role is well-suited for candidates from consulting, strategy, or similar backgrounds who are looking to own a complex business problem end-to-end within an operating environment.

Requirements

Experience owning strategy, growth, or operating initiatives with accountability for business outcomes, ideally in a high-growth SaaS or technology environment.
Demonstrated ability to structure ambiguous problems and drive work forward in complex, cross-functional settings.
Strong analytical foundation, including comfort working directly with data, designing analyses, and evaluating experiments.
Fluency in core analytical and communication tools, including SQL for data exploration, spreadsheet-based modeling, and structured slide development for executive audiences.
Executive-level communication skills, including the ability to produce clear, rigorous, and detail-oriented slide materials.
Comfort influencing without authority and operating with a high degree of ownership and autonomy.

Responsibilities

Own PLG Strategy and Planning
Serve as the primary owner of PLG strategy and operating priorities across acquisition, activation, monetization, and high-value customer growth.
Lead inputs into annual and quarterly planning, including target setting, scenario analysis, and operating tradeoffs.
Partner with senior PLG leadership to drive prioritization, investment decisions, and alignment across initiatives.
Drive Executive Decision Support and Communications
Own preparation for PLG executive reviews and retrospectives, including synthesis of insights, storyline development, and rigorous, executive-ready slide materials.
Translate complex analysis into clear, decision-oriented narratives that inform leadership direction and resource allocation.
Act as a thought partner to senior stakeholders, shaping both problem framing and solution direction.
Inform Product and GTM Strategy
Partner closely with Product to inform roadmap priorities based on growth insights, customer behavior, and activation patterns.
Work with Marketing and Sales to shape go-to-market strategy, campaign focus, and execution plans that support PLG objectives.
Lead Funnel Performance and Growth Diagnostics
Diagnose end-to-end performance across acquisition and activation funnels, identifying root causes and sizing opportunities for improvement.
Establish a structured, hypothesis-driven approach to experimentation and performance improvement.
Ensure learnings are operationalized and reflected in roadmap, GTM, or execution changes.
Orchestrate Cross-Functional Execution
Drive progress across Product, Engineering, Marketing, and Sales by managing dependencies, sequencing, and timelines.
Ensure unresolved dependencies and blockers are elevated to the appropriate level, with clear options and recommendations to maintain forward progress.
Own Measurement and Insight Foundations
Ensure PLG metrics and analyses support leadership decision-making and prioritization.
Guide the evolution from volume-based metrics toward value, usage, and customer-level outcomes.
Partner with data and engineering teams to ensure analytical rigor and consistent definitions.
Own analytical outcomes end-to-end, determining when to go deep personally and when to partner with data science or analytics teams to deliver rigorous, decision-ready analyses.