Senior Manager, Partnerships

Authentic Brands Group • Los Angeles, CA

20h • $95,000 - $115,000

About The Position

Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world’s largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $32 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop-in-shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media
The Senior Manager, Partnerships Marketing is responsible for implementing brand partnerships strategy across Authentic’s Lifestyle & Entertainment portfolio, with an emphasis on action and outdoor. The Senior Manager is an influential leader who drives marketing innovation through partnerships with brands, celebrities, influencers, artists, and retail partners. This role is responsible for defining and developing strategic partnershipswith KPI’s (key performance indicators) specific to each brand and for developing the communication process for internal stakeholders and is accountable for driving and executing breakthrough initiatives that move the needle. This position will liaise regularly with internal and external partners to assure that partnership goals are being met and that they support key sales and brand initiatives.

Requirements

• Bachelor's degree in business, communications, marketing, or related field preferred
• 5+ years’ experience in fashion, consumer products, creative agency, marketing, retail, or related field
• Resourceful team player with high energy and a passion for product, entertainment, trends, fashion, culture, and marketing
• Enthusiastic, high-energy professional with a can-do attitude
• Highly motived self-starter with a passion for the brand and entertainment spaces
• Ability to operate with a high level of autonomy and to manage expectations at all levels of the organization
• Excellent communication skills with the ability to convey ideas and present their work with ease both written and orally
• Strong interpersonal skills and ability to collaborate effectively with cross-functional teams
• Ability to manage own workload and meet deadlines while tackling challenges head-on and adapting to shifting priorities
• Accomplished time and attention manager, with strong organizational & prioritization skills
• Ability to self-manage and follow through to ably meet multiple, concurrent deadlines
• Working knowledge of Microsoft Word, Excel, PowerPoint, and Outlook

Responsibilities

• Grow Authentic's partner database through continuous research of potential partners and generate interest to drive collaborations, through outreach, focused on action, sports and outdoor
• Manage licensing deals with partners and ensure systems are updated
• Lead the development of pitch decks and support collateral for brand partnership pitches
• Participate in brand strategy discussions and planning; align potential partners with target consumer and retail audience; determine partnership tearing structure (Celebrity, Designer, Brand, Retail, etc.)
• Partner with business development in structuring agreements, negotiating terms and see deal through to completion
• Work closely with Brand Marketing to develop activation plans for partnerships tied to overall brand marketing strategy
• Identify seasonal partnerships needs by brand; make recommendations, present findings to key stakeholders, and execute follow-up action plan
• Participate in key sales and marketing presentations as necessary
• Assist the team in deepening our relationships with existing partners

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 251-500 employees