Senior Manager, Paid Search

AEG Worldwide • Los Angeles, CA

85d • $100,765 - $130,000

About The Position

AXS connects fans with the artists and teams they love. Each year we sell millions of tickets to thousands of incredible events – from concerts and festivals to sports and theater – at some of the most iconic venues in the world. Since our founding in 2011, we’ve consistently pushed the industry forward and improved experiences for fans, making it easier than ever to discover events, find the perfect seats, and enjoy unforgettable live entertainment, and we continue to lead the evolution of our industry today. We’re passionate about improving the fan experience and providing game-changing solutions for our clients, and we’re always looking for smart, motivated people to help make it happen. Bring your enthusiasm, your big ideas, and your desire to team up with some of the best and brightest in technology and entertainment.

Requirements

• BA/BS Degree (4-year) in Marketing, Economics, Math, Finance, or related fields.
• 4-6 years of hands-on paid search marketing experience, managing annual budgets exceeding $2M, with ultimate accountability for measurable ROI.
• Proven track record of quickly diagnosing performance issues and adjusting tactics in real time.
• Extensive experience developing, optimizing, analyzing, and reporting on paid campaigns across brand and performance objectives.
• Advanced understanding of paid search fundamentals including bidding strategies, keyword targeting, and ad copy optimization.
• Ability to analyze complex datasets, draw actionable insights, and develop performance dashboards.
• Proficiency in tracking key metrics and making data-driven optimization decisions.
• Proficiency in leveraging automation tools and MarTech solutions to streamline campaign setup, optimization, and reporting.
• Meticulous approach to setting up campaigns, managing budgets, and ensuring consistent campaign performance.
• Understanding of media planning principles and core marketing concepts.
• Excellent communication and collaboration skills, with the ability to work cross-functionally in a fast-paced environment.
• Demonstrated expertise in handling thousands of simultaneous campaigns at scale.
• Advanced proficiency with Google Ads and Search Ads 360. Proficiency with web analytics/BI tools such as Adobe Analytics, Google Analytics and Looker. SQL proficiency a plus.
• Proven success with A/B test design and optimization. Willingness to experiment with new tactics, test, and refine strategies based on data insights.

Responsibilities

• Manage real-time bid strategies to achieve target CPC and ROI across campaigns.
• Apply a mix of automated rules and manual adjustments to maintain budget alignment and performance goals.
• Analyze keyword performance and continuously refine ad copy to improve CTR and conversion rates.
• Test messaging variations and identify new optimization opportunities.
• Lead campaign setup and launch efforts, ensuring alignment with targeting strategies, device optimization, ad extensions, and scheduling parameters.
• Develop templates and repeatable processes for large-scale campaign deployments.
• Collaborate with MarTech to implement automation and improve speed to launch.
• Monitor performance KPIs, adjust campaign strategy based on insights, and regularly assess campaign health.
• Build and refine performance dashboards to surface real-time campaign insights and inform strategic decisions.
• Prepare campaign reports highlighting key trends, wins, and areas for improvement.
• Analyze performance data to drive actionable next steps.
• Develop and manage A/B testing plans to optimize ad copy, bidding strategies, and keyword targeting across high-volume campaigns.
• Partner with the Director of Paid Marketing to align operational efforts with broader marketing objectives.
• Identify opportunities for process improvements and automation.
• Stay current on paid search trends and best practices, incorporating new tactics to enhance overall campaign performance.

Benefits

• Medical, dental and vision insurance
• Paid holidays
• Vacation and sick time
• Company paid basic life insurance
• Voluntary life insurance
• Parental leave
• 401k Plan (with a current employer match of 3%)
• Flexible spending and health savings account options
• Wellness offerings

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees