Senior Manager, Omnichannel & Customer Engagement - Job ID: 1735

Ascendis PharmaPrinceton, NJ
123d$155,000 - $170,000

About The Position

The Senior Manager, Omnichannel and Customer Engagement supports the execution and optimization of omnichannel strategies aligned to the US marketing team’s goals. Working across brand teams and with internal and external partners (Commercial Operations, IT, agencies, media vendors), this role contributes to the planning and implementation of targeted multi-channel campaigns that drive healthcare provider (HCP) and patient engagement for the US Ascendis Endocrinology portfolio. The ideal candidate is a strategic executor with strong digital marketing acumen and a passion for delivering meaningful customer experiences through innovative, insight-driven campaigns.

Requirements

  • Bachelor’s degree required; MBA or relevant advanced degree preferred.
  • 7+ years of experience in marketing or digital engagement roles, preferably in pharmaceutical or biotech settings.
  • Demonstrated experience with digital marketing, non-personal promotion, and social media execution.
  • Strong understanding of omnichannel marketing principles in the pharmaceutical industry and performance optimization.
  • Familiarity with regulatory and compliance guidelines within the pharmaceutical industry.
  • Ability to manage projects cross-functionally and collaborate with multiple stakeholders.
  • Experience working with agency partners and media vendors.

Responsibilities

  • Collaborate with brand leads to implement multi-channel campaigns that support business objectives and brand strategy.
  • Manage the day-to-day execution of omnichannel initiatives, including digital, social, and non-personal promotional tactics.
  • Monitor and optimize customer engagement across HCP and patient/caregiver touchpoints.
  • Support the development and use of KPIs to track performance and identify areas for optimization.
  • Partner with agency and media vendors to deliver high-quality campaigns on time and within budget.
  • Generate regular reports and insights to inform marketing decisions and improve return on investment.
  • Ensure all tactics align with regulatory and compliance standards.
  • Contribute to the exploration and implementation of new technologies or platforms that enhance engagement effectiveness.

Benefits

  • 401(k) plan with company match
  • Medical, dental, and vision plans
  • Company-offered Life and Accidental Death & Dismemberment (AD&D) insurance
  • Company-provided short and long-term disability benefits
  • Unique offerings of Pet Insurance and Legal Insurance
  • Employee Assistance Program
  • Employee Discounts
  • Professional Development
  • Health Saving Account (HSA)
  • Flexible Spending Accounts
  • Various incentive compensation plans
  • Accident, Critical Illness, and Hospital Indemnity Insurance
  • Mental Health resources
  • Paid leave benefits for new parents

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

Bachelor's degree

Number of Employees

1,001-5,000 employees

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