Sam's Club-posted 4 months ago
$90,000 - $180,000/Yr
Full-time • Senior
Bentonville, AR
Merchant Wholesalers, Durable Goods

We are looking for an accomplished and strategic Senior Manager to support our merchandising efforts through integrated Marketing planning of promotional events and comprehensive merchandise support campaigns. This role will play a crucial part in driving product sales and enhancing brand visibility by developing and executing effective marketing strategies in collaboration with the merchandising team.

  • Create and implement targeted marketing plans to support merchandising goals and drive product sales.
  • Plan, organize, and execute promotional events that align with merchandising strategies and objectives.
  • Lead the development and execution of multi-channel marketing campaigns, including digital, social media, email, direct mail, and performance marketing.
  • Work closely with the Category Marketing Strategy leaders to align marketing efforts with product launches, seasonal trends, and promotional event strategy.
  • Oversee marketing budgets, ensuring optimal allocation of resources to achieve maximum impact and ROI.
  • Partner effectively with peer leads, fostering a collaborative and high-performance work environment.
  • Conduct market research to understand customer preferences, industry trends, and competitor activities to inform marketing strategies.
  • Analyze the effectiveness of marketing campaigns and promotional events, providing insights and recommendations for continuous improvement.
  • Prepare and present detailed reports on marketing performance, highlighting key metrics and outcomes to Category & Retail leads to ensure awareness of performance against objectives.
  • Bachelor's degree in Marketing, Business Administration, or a related field. MBA or advanced degree preferred.
  • Minimum of 5+ years of experience in marketing, with a focus on supporting merchandising through promotional events and campaigns.
  • Demonstrated ability to lead and develop high-performing teams.
  • Strong analytical abilities to assess campaign performance and make data-driven decisions.
  • Excellent verbal and written communication skills, capable of clearly conveying complex information and ideas.
  • Proficiency in marketing tools and data analytics software.
  • Innovative thinker with a passion for creating engaging and impactful marketing strategies.
  • Leading cross-functional projects
  • Supervisory experience
  • Masters: Business Administration
  • Health benefits include medical, vision and dental coverage
  • Financial benefits include 401(k), stock purchase and company-paid life insurance
  • Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting.
  • Short-term and long-term disability
  • Company discounts
  • Military Leave Pay
  • Adoption and surrogacy expense reimbursement
  • Live Better U education benefit program for full-time and part-time associates
  • Tuition, books, and fees are completely paid for by Walmart
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