Senior Manager, Media Planner

Jellyfish Digital Group Limited • New York, NY

278d

About The Position

The Senior Manager, Media Planner reports to the Media Strategy Director and provides digital media recommendations to clients both internal and external, and prepares and implements media plans and other deliverables. Your primary responsibilities will include strategy development, plan development, and managing client budgets and investments.

Requirements

• Demonstrate experience having worked on advanced or large-scale media campaigns within an agency or client environment
• Understanding of attribution or quantitative skills
• Experience with interactive research tools (i.e. ComScore, Pathmatics, et al)
• Knowledge and passion for all things Digital Media and keep up to date on the evolving digital landscape
• Understanding of media concepts and terms, creative and budget requirements
• Experience with Google Workspace, PowerPoint, Word, and advanced knowledge of Excel
• 5+ years of experience creating detailed demos that are tailored to customers' pain points
• Project Management and, Research and Client-facing experience with attention to detail skills

Responsibilities

• Work with the team to identify strategies across multiple digital channels (display, search, social, and video)
• Utilize attribution, media mix modeling and planning tools (Google Attribution 360, Nielsen, Neustar) to pull audience consumption, reports and forecast target goals
• Develop digitally neutral media plans, flighting recommendations and forecast attributable performance across all channels and campaigns
• Compile plan specifics, assign budgets, run reach and frequency reports, and finalize all client-facing documents
• Manage client budgets, investments, and purchase authorization process
• Produce insightful campaign reports with optimization recommendations while media is live
• Work with teams (Paid Search, Display, Analytics) to manage processes
• Monitor digital landscape and identify trends/partners for upcoming campaigns

Benefits

• Savings fund: You'll save 5% of your monthly income and Jellyfish will contribute the same amount you save to your savings fund
• Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am and 6:30pm with flexible working hours
• Growth, Your Way: Grow your career with one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses
• Health Insurance: We provide a private health insurance policy that includes visual and dental plan coverage

What This Job Offers

• Job Type: Full-time
• Career Level: Senior