Senior Manager, Marketing Web Strategy
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About The Position
The Senior Manager of Marketing Web Strategy will build and optimize Peloton’s web experience to elevate brand perception, engagement, product education, and conversion. The right person for this role obsesses over the user journey and understands how to build a strategy and optimize touchpoints throughout the web funnel. This leader will be responsible for how the brand comes to life on our website, ensuring consumers understand the full Peloton experience. The ideal candidate has a breadth of strategic, creative, and analytical skills, and communicates effectively, establishing relationships and encouraging collaboration. You are experienced in developing testing hypotheses, writing briefs, analyzing results, and influencing cross-functional partners in a matrixed organization. The role will report into the Director of Performance Creative and will work closely with teams across Peloton including eComm, Marketing Analytics, Media, Brand Marketing, SEO, Creative, Product Marketing, and Legal.
