We're seeking a Senior Manager, Marketing Technology to own and evolve our Adobe stack - AEP, AJO, Adobe Analytics, Target, and CJA - while building a high-performing team. You will lead a team of four and ensure these platforms deliver measurable business impact, with a mandate to develop talent, strengthen craftsmanship, and grow capacity as our needs scale. This role partners closely with Marketing, Product, Data, Engineering, and Privacy to drive audience strategy, real-time activation, and personalization at scale, while ensuring data quality, identity resolution, governance, and seamless integrations with CRM, web/mobile, vendor platforms, and our data warehouse. As a people-first leader, you'll create clear role definitions and growth paths, run regular 1:1s and goal/feedback cycles, and invest in training and Adobe certifications. You'll establish mentoring, pairing, and configuration/query reviews; promote cross-training across our Adobe products; and foster a culture of inclusion, teamwork, and continuous improvement. You'll hire to fill key skill gaps, onboard new team members effectively, recognize and reward impact, and build succession plans for critical capabilities. You'll oversee end-to-end operations across tagging and data collection, schema and consent management, journey design and orchestration, experimentation and optimization, and cross-channel reporting. Responsibilities include platform health and SLAs, backlog and budget management, vendor coordination, and establishing best practices, documentation, and enablement for stakeholders. You'll track and communicate outcomes through clear KPIs (e.g., conversion lift, audience reach, latency, and attribution accuracy) and coach the team to deliver rapid, reliable, repeatable releases. This is a hands-on leadership role for someone who can balance strategic direction with day-to-day execution.
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Job Type
Full-time
Career Level
Manager
Number of Employees
5,001-10,000 employees