Senior Manager, Marketing Strategist (behavior change marketing)
CVS Health•NY
337d•$90,480 - $199,144
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About The Position
The Behavior Change Marketing Strategist leads end-to-end delivery of consumer engagement campaigns to drive better health outcomes and lower total cost of care for over 25 million Aetna members – driven by predictive models and advanced analytics. There will be a heavy focus on driving medical cost savings for members and providers as well as for the Aetna business, through targeted outreaches focused on women’s health and genomics, maternity, pharmacy site of care navigation, and more.
