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The Senior Marketing Manager will lead and execute innovative branding, marketing, and public relations strategies to drive awareness and customer engagement for Tao Group Hospitality's F&B hotel properties, including Moxy and Dream Hotels in NYC. This role involves managing the full marketing calendar, ensuring all teams meet timelines and execute deliverables while making real-time adjustments as needed. The Senior Marketing Manager will oversee the approval of social media calendars and ad campaigns, developing comprehensive digital marketing campaigns, promotional initiatives, and venue-specific strategies that align with the organization's objectives and financial goals. Additionally, they will analyze the effectiveness of marketing efforts, events, and partnerships to ensure maximum ROI and adherence to brand standards.