Senior Manager, Marketing & Account Strategy

Hearst Communications • New York, NY

396d

About The Position

The Senior Manager of Marketing & Account Strategy at Hearst Magazines will focus on the American Fashion & Retail accounts, collaborating with a diverse team to develop integrated marketing programs that enhance revenue and client satisfaction. This role emphasizes strategic partnerships and proactive outreach to potential clients, aiming to innovate and elevate marketing efforts within the fashion and luxury sectors.

Requirements

• Proven experience in marketing strategy and account management, particularly in the fashion and luxury sectors.
• Strong understanding of integrated marketing principles and practices.
• Excellent communication and collaboration skills to work effectively with cross-disciplinary teams.
• Ability to identify market opportunities and develop proactive marketing initiatives.

Nice To Haves

• Experience in digital marketing and content creation.
• Familiarity with data analytics and performance measurement in marketing campaigns.

Responsibilities

• Develop and implement marketing programs for American Fashion & Retail accounts.
• Collaborate with salespeople, campaign strategists, and content studio professionals to create integrated marketing opportunities.
• Identify and approach potential clients with compelling marketing ideas to preempt the RFP process.
• Build and maintain successful partnerships with sales teams to drive revenue growth.
• Analyze market trends and client needs to inform marketing strategies.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Publishing Industries
• Education Level: No Education Listed