This role will own Collective’s most critical organic growth channels - content marketing, organic social, SEO, lifecycle marketing, and community/events - and build them into a cohesive engine that educates, engages, and celebrates self-employed professionals. This role is both strategic and hands-on: you’ll design frameworks that scale through AI and automation, while also driving measurable results in engagement, acquisition, and retention. You’ll shape the voice of Collective, elevate member stories, and position us as the definitive thought leader for businesses-of-one. In order to be successful you must be exceptional at executing yourself in addition to hiring & managing a team - our managers are IC’s as well.