Senior Manager, Growth & Content Strategy

About the position

As the Sr Manager of Growth and Content Strategy for Dotdash Meredith, you will be a key member of our Growth Team reporting to the Sr Director of Growth and Content Strategy. Tasked with reshaping the future of publishing, you will ideate and execute cutting-edge and holistic growth programs for our finance, home or travel brands (Investopedia, Southern Living, Better Homes and Garden, Travel and Leisure). This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

Responsibilities

• Drive editorial strategy with a focus on news and trending content that aligns with finance, home or travel brands audience and business goals.
• Identify and capitalize on search trends and timely topics to support both our newsroom and Google Discover initiatives.
• Monitor search demand, competitive landscape, and emerging trends to identify growth opportunities for our content and product offerings.
• Analyze revenue performance to inform content decisions that balance editorial integrity with business outcomes.
• Design and execute SEO tests to refine and optimize editorial strategies.
• Lead and refine SEO strategy, empowering editorial teams to make smarter daily execution decisions—including topic selection, content formatting, organization, and implementing user-first improvements backed by data.
• Establish and maintain best practices for finance, home or travel content across all brands.
• Collaborate cross-functionally with editorial, product, revenue, testing teams, and other stakeholders to ensure alignment in content strategy and performance goals.

Requirements

• 3-5 years of SEO experience, preferably in-house at a large publisher, or from an enterprise-level digital consulting agency.
• Track record of delivering (and communicating about) business results from investments.
• Experience analyzing large data sets generated from multiple sources, including Web analytics, site crawls (Screaming Frog, DeepCrawl), and large third-party SEO databases.
• Exceptional Excel skills.
• Strong Web-development fluency—must be able to write precise technical SEO requirements.
• Familiarity with analytics tools (rank tracking, Google Analytics, Google Trends, GSC, Looker, Newzwhip, Newsdash).
• Strong communication and organizational skills.
• Experience scaling copy and editorial operations in a high-growth environment.

Benefits

• Medical, dental, vision, prescription drug coverage.
• Unlimited paid time off (PTO).
• Adoption or surrogate assistance.
• Donation matching.
• Tuition reimbursement.
• Basic life insurance.
• Basic accidental death & dismemberment.
• Supplemental life insurance.
• Supplemental accident insurance.
• Commuter benefits.
• Short term and long term disability.
• Health savings and flexible spending accounts.
• Family care benefits.
• Generous 401K savings plan with a company match program.
• 10-12 paid holidays annually.
• Generous paid parental leave (birthing and non-birthing parents).
• Voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.