Senior Manager, Email Marketing-HSO Digital and Social Media-Mount Sinai Hospital-Remote-Full Time-Days
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About The Position
The Senior Manager, Email Marketing, is a strategic and hands-on leader responsible for managing Mount Sinai Health System's enterprise-wide email and SMS marketing initiatives. This role is critical in engaging patients, enhancing healthcare access, and driving digital transformation across a complex network of hospitals, clinics, and academic institutions. Reporting to the Senior Director of Digital Marketing, the Senior Manager will oversee the full lifecycle of marketing campaigns on Salesforce Marketing Cloud, including planning, execution, analysis, and optimization. The ideal candidate brings deep expertise in email marketing technology, audience segmentation, personalization, and data-driven decision-making. They will serve as a cross-functional collaborator and technical subject matter expert, guiding business units through platform adoption and campaign innovation. This position requires a balance of strategic thinking, technical execution, and team leadership. It also offers the opportunity to make a measurable impact on patient outcomes and organizational growth through the effective use of digital communications.
